DIGITAL MARKETING CUM GRAPHIC DESIGNING

Job Title: Digital Marketing cum Graphic Designer

Graphic Designing

• Create visually appealing social media posts, banners, posters, brochures, flyers, product labels, and marketing materials.
• Design creative content for Facebook, Instagram, LinkedIn, YouTube, and other digital platforms.
• Develop branding assets, promotional campaigns, and advertisement creatives aligned with company guidelines.
• Edit and enhance images, product photos, and marketing visuals.
• Create motion graphics, short promotional videos, and reels when required.
• Ensure consistency in brand identity across all marketing materials.

Digital Marketing

• Plan, execute, and manage digital marketing campaigns across social media platforms.
• Create and schedule engaging content for social media channels.
• Monitor social media performance, audience engagement, and campaign effectiveness.
• Assist in SEO, keyword research, and website content optimization.
• Run and optimize paid advertising campaigns (Meta Ads, Google Ads, etc.).
• Generate leads through digital marketing strategies and online promotions.
• Track analytics, prepare performance reports, and suggest improvements.
• Stay updated with the latest digital marketing trends, tools, and platform updates.

Content Creation & Branding

• Develop creative marketing concepts and campaign ideas.
• Write basic captions, promotional content, and ad copy for social media.
• Collaborate with the marketing team to execute product launches and promotional events.
• Maintain a content calendar and ensure timely delivery of marketing materials.
• Support brand awareness and customer engagement initiatives through innovative visual storytelling.
• Required SkillsProficiency in Adobe Photoshop, Illustrator, CorelDRAW, Canva, or similar design tools.
• Knowledge of video editing tools such as Premiere Pro, After Effects, CapCut, or Filmora.
• Understanding of social media marketing, Meta Business Suite, and Google Ads.
• Basic knowledge of SEO, content marketing, and analytics tools.
• Strong creativity, communication, and time-management skills.
• Ability to handle multiple projects and meet deadlines.
• Preferred QualificationBachelor's degree in Graphic Design, Marketing, Digital Media, or related field.
• 1–3 years of experience in Graphic Designing and Digital Marketing.
• Experience in creating content for health, wellness, lifestyle, or direct-selling industries is an added advantage.