Optimizely CMS Consultant

Consultant Optimizely CMS

Required Qualifications • 8+ years total IT/digital experience with 4+ years dedicated to Optimizely CMS (CMS mandatory). • Proven experience architecting and delivering enterprise Optimizely CMS websites, including multi‑language and multi‑market implementations. • Strong .NET/C# and Optimizely CMS experience (content types, controllers, blocks, routing, caching, personalization). • Experience with Optimizely DXP environments, deployment slots, CDN/edge, pipelines, and performance optimization. • Experience with REST/GraphQL APIs, analytics platforms, DAM/PIM, CRM/CDP integrations. • Strong understanding of SEO, WCAG accessibility, Core Web Vitals, and performance optimization. • Excellent communication skills for workshops, documentation, and stakeholder interaction. Preferred Skills • Optimizely certifications (CMS, Search & Navigation, Content Cloud). • Experience with Optimizely Graph, Content Recommendations, personalization engines. • Experience with React/Next.js front-end frameworks. • Azure cloud experience: App Services, Key Vault, Application Insights, CDN. • Strong experience in multi‑site/multi‑market content operations and governance. • Knowledge of OAuth/OIDC, OWASP Top 10, GDPR/CCPA compliance. • Experience with test automation, performance testing, and CI/CD pipelines. Solution Leadership & Architecture (Primary – 60%) • Lead architecture, design, and technical direction for Optimizely CMS solutions in enterprise environments. • Define scalable content architecture including content types, blocks, components, templates, workflows, and governance models. • Own solution design covering CMS, personalization, search, integrations, multilingual/multimarket frameworks, and editorial governance models. • Design and oversee Optimizely DXP implementations including environment topology, deployment slots, blue-green/canary strategies, CDN/edge configurations, and performance optimization. • Conduct technical workshops, architectural reviews, solution walkthroughs, and author enablement sessions. Hands‑On Engineering (40%) • Implement CMS features, content models, components, templates, routing, workflows, language management, and editorial features. • Implement integrations with CRM/CDP, DAM, PIM, analytics, marketing automation, and external APIs (REST/GraphQL). • Build personalization rules, content recommendations, search experiences, and advanced content workflows. • Ensure SEO, accessibility (WCAG), security, performance, and compliance best practices are followed. Enterprise Authoring & Governance • Design and maintain governance models including content approvals, workflows, roles/permissions, Projects, authoring guidelines, and content lifecycle. • Support multilingual and multi‑site editorial processes for global content operations. • Provide training, documentation, and enablement for content teams. • Define authoring best practices to ensure consistency, quality, and efficiency across markets. Delivery & Client Interaction • Serve as primary client-facing lead for technical discussions, workshops, demos, and solution reviews. • Document architecture, technical specifications, workflows, integration contracts, and operational runbooks. • Lead Agile ceremonies and ensure sprint delivery outcomes. • Mentor developers, analysts, and content authors; support UAT, go‑live, and hypercare phases.