Digital Marketing Executive

Job Title

Digital Marketing Executive

Job Summary

We are looking for a creative and result-oriented Digital Marketing Executive to manage our online marketing activities, increase brand awareness, generate quality leads, and improve our digital presence.

Key Responsibilities

Plan and manage digital marketing campaigns.

Handle social media platforms (Facebook, Instagram, LinkedIn, etc.).

Create and schedule engaging posts and marketing content.

Manage Google Ads and Meta Ads campaigns.

Improve website ranking through SEO activities.

Run email and WhatsApp marketing campaigns.

Monitor website and social media performance using analytics tools.

Generate leads through digital marketing channels.

Coordinate with the design and sales teams for marketing activities.

Prepare weekly and monthly marketing performance reports.

Required Skills

Good knowledge of Digital Marketing concepts.

Experience with Google Ads, Meta Ads, and SEO.

Knowledge of social media marketing.

Basic understanding of Google Analytics and Search Console.

Good communication and content writing skills.

Creative thinking and problem-solving ability.

Basic knowledge of Canva, Photoshop, or other design tools is an advantage.

Qualification

Bachelor's degree in Marketing, Business, or any relevant field.

Digital Marketing certification is preferred.

Experience

1–5 years of experience in Digital Marketing.

Key Performance Indicators (KPIs)

Lead generation

Website traffic growth

Social media engagement

Campaign ROI

SEO ranking improvement

Conversion rate