Email Marketing Specialist

Indium Software India
Chennai
Not disclosed
Work from OfficeWork from Office
Full TimeFull Time
Min. 3 yearsMin. 3 years

Job Description

Email Campaign Specialist

Job Title: Email Marketing Specialist / Campaign Manager

Job Description: • Plan, execute, and optimize email marketing campaigns for lead generation • Manage end-to-end campaign execution including targeting, scheduling, and reporting • Perform audience segmentation, personalization, and lead nurturing • Monitor and analyze campaign performance metrics and improve engagement • Conduct A/B testing to optimize campaign effectiveness • Coordinate with stakeholders to align campaigns with business goals • Manage multiple campaigns with high attention to detail and accuracy Required Skills: • 3–5 years of experience in email marketing / campaign management / marketing automation • Strong understanding of email strategy, execution, and optimization • Experience with tools like Apollo, ZoomInfo, LinkedIn Sales Navigator • Knowledge of lead generation, customer lifecycle, and segmentation strategies • Familiarity with email performance metrics and reporting • Strong communication and stakeholder management skills Preferred Skills: • Experience in B2B IT services marketing (technology, digital, data, AI) • Familiarity with demand generation and lead generation programs • Understanding of campaign attribution and funnel reporting • Exposure to data-driven and account-based marketing (ABM)

Experience Level

Mid Level

Job role

Work location
Work locationChennai, India
Department
DepartmentMarketing / Brand / Digital Marketing
Role / Category
Role / CategoryDigital Marketing
Employment type
Employment typeFull Time
Shift
ShiftDay Shift

Job requirements

Experience
ExperienceMin. 3 years

About company

Name
NameIndium Software India
Job posted by Indium Software India

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