Sales Executive (Optical)

Role & Responsibilities (R in BARE Fit)

Role Summary:

The Sales Executive will work in a specialized optical retail environment, responsible for assisting customers in selecting frames, lenses, and eyewear solutions while ensuring high sales conversion and excellent customer service.

KRA: Task / Activities:

• Attend walk-in customers and understand vision/eyewear requirements 
• Recommend suitable frames, lenses, and optical products 
• Explain lens types (single vision, progressive, coatings, etc.) 
• Handle product trials and assist in frame selection 
• Drive sales and achieve store targets 
• Maintain stock of frames, lenses, and accessories 
• Coordinate with optometrists (if applicable) 
• Generate daily sales and inventory reports 
• Ensure proper display of optical products  
• Build long-term customer relationships and repeat business

KPI: Performance Metrics:

• Sales target achievement (monthly/weekly) 
• Customer conversion ratio Average billing value (ABV) 
• satisfaction & repeat clients 
• Product knowledge and upselling success

Skills & Attitude (A in BARE Fit) Required Skills & Preferred skills: 

• Strong sales skills in optical/eyewear retail (mandatory) 
• Knowledge of frames, lenses, and optical products 
• Good communication skills (English & Tamil) 
• Customer handling and consultation skills 
• MS Office knowledge
• Experience in premium/luxury optical brands 
• Understanding of lens technology & vision solutions 
• Hindi speaking ability (optional) 

Attitude Required for This Position:

•  Customer-centric approach 
• Target-driven mindset  
• Attention to detail (important in optical retail) 
• Professional appearance and grooming 
• Willingness to learn product knowledge continuously