Lead Generation Executive

About Accountico

Accountico Consultancy Pvt Ltd provides offshore accounting, bookkeeping, payroll, management accounting, tax and compliance support services to UK accounting firms and businesses.

Role Summary

We are seeking a proactive Digital Marketing & Lead Generation Executive to build our online presence and generate qualified B2B leads through LinkedIn, email marketing, content marketing and digital campaigns.

Key Responsibilities

• Manage the Director's LinkedIn profile professionally.
• Identify UK accounting firms using LinkedIn Sales Navigator.
• Send personalised connection requests and follow-ups.
• Book meetings with qualified prospects.
• Plan and execute email marketing campaigns.
• Create LinkedIn posts, flyers and graphics using Canva.
• Coordinate website and SEO updates.
• Maintain CRM and sales pipeline.
• Prepare weekly marketing reports.
• Use AI tools such as ChatGPT to improve productivity.

Required Skills

• Excellent written and spoken English
• LinkedIn Sales Navigator
• Email marketing platforms
• Canva
• Microsoft Excel
• AI tools such as ChatGPT
• Strong communication and organisational skills

Preferred Experience

1–3 years in B2B digital marketing or lead generation. Experience with professional services or accounting firms is preferred.

Key Performance Indicators

• Qualified leads generated
• Meetings booked
• LinkedIn response rate
• Email open and reply rates
• Weekly content published
• New client conversions

Working Hours

Full-time | Office-based | Vaishali, Ghaziabad

Compensation

Competitive salary based on experience plus performance-linked incentives.