Field Sales Executive

Position:Field Sales Executive – Ghee Division

Department:Sales & Marketing

Location:Assigned Territory / Market Area

Reporting To:Sales Officer / Area Sales Manager

Job Summary:The Field Sales Executive will be responsible for promoting and selling ghee products in the assigned market area. The role involves visiting retailers, wholesalers, distributors, and dairy outlets to generate orders, maintain relationships, increase product visibility, and achieve sales targets.

• Key Responsibilities:Visit retail shops, wholesalers, supermarkets, dairy stores, and distributors on a daily basis.
• Generate primary and secondary sales for ghee products.
• Achieve monthly sales targets assigned by the company.
• Develop and maintain strong relationships with retailers and distributors.
• Ensure proper product placement and visibility at outlets.
• Collect market feedback regarding competitor activities, pricing, and customer demand.
• Increase market coverage and add new outlets regularly.
• Coordinate with distributors for timely order fulfillment and stock availability.
• Ensure timely collection of payments wherever applicable.
• Conduct product promotions, sampling, and local marketing activities.
• Submit daily sales reports and market visit reports to reporting manager.
• Maintain discipline, attendance, and route planning as per company policy.