Marketing Representative

The company frequently recruits for this on-field sales position to expand its retail footprint and manage distribution networks.

Job Description (JD) Overview for an MRG

The core responsibilities and expectations for the Market Growth Representative role typically include:

• Market Expansion: Onboarding new retail outlets, convenience stores, and local Kirana shops to sell Coca-Cola products.
• Order Generation: Visiting assigned territories daily to secure bulk orders and meet primary sales targets.
• Relationship Management: Maintaining strong commercial relationships with distributors, wholesalers, and existing retail accounts.
• Merchandising: Ensuring maximum visibility of products on store shelves and managing the correct placement of company coolers/refrigerators.
• Stock Tracking: Monitoring inventory turnover to prevent stockouts of key beverage brands

Standard Requirements

• Education: A graduate degree (Any stream) or a higher secondary qualification with relevant FMCG sales experience.
• Assets: Possession of a two-wheeler vehicle and a valid driving licence is mandatory for daily market visits.
• Skills: Strong local language communication skills, basic digital handling for booking orders via applications, and active negotiation skills.