Business Development Manager (BDM)

Job Title: Offline Sales & Marketing ExecutiveJob SummaryWe are looking for a proactive and result-oriented Offline Sales & Marketing Executive to generate business opportunities, build strong customer relationships, and increase brand visibility through field marketing and direct sales activities. The ideal candidate should have excellent communication skills, a passion for sales, and the ability to work independently.

• Key ResponsibilitiesConduct field visits to identify and acquire new customers.
• Generate leads through direct marketing, cold calling, referrals, and networking.
• Promote the company's products like retail loans and corporate loans like BL,HL,LAP,CGTMSE etc. and services to prospective clients.
• Build and maintain long-term relationships with customers.
• Organize and participate in exhibitions, trade shows, roadshows, and promotional events.
• Coordinate with distributors, dealers, retailers, and channel partners.
• Achieve monthly and quarterly sales targets.
• Conduct market research to identify customer needs and competitor activities.
• Prepare daily visit reports, sales reports, and customer feedback.
• Collaborate with the marketing team to execute offline campaigns and branding activities.
• Follow up with leads and ensure timely closure of sales opportunities.
• Required SkillsStrong communication and negotiation skills.
• Excellent interpersonal and relationship-building abilities.
• Good presentation and convincing skills.
• Self-motivated with a target-driven approach.
• Basic knowledge of MS Office (Excel, Word, PowerPoint).
• Ability to travel extensively for field sales and marketing activities.
• QualificationsBachelor's degree in Marketing, Business Administration, or a related field.
• 1–3 years of experience in offline sales, field marketing, or business development.
• Freshers with strong communication skills may also apply.
• Preferred ExperienceExperience in B2B or B2C sales.
• Experience in field marketing, dealer management, or channel sales.
• Key Performance Indicators (KPIs)Monthly sales revenue.
• Number of new customers acquired.
• Lead conversion rate.
• Customer retention rate.
• Achievement of sales targets.
• Effectiveness of offline marketing campaigns.