General Manager - Partner Workforce Management and ViMSL Operations

GM - PWM and VIMSL

Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.

 

We're proud to be an equal opportunity employer. At VIL, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected and empowered to reach their potential and contribute their best.

 

VIL's goal is to build and maintain a workforce that is diverse in experience and background but uniform in reflecting our Values of Passion, Boldness, Trust, Speed and Digital. Consequently, our recruiting efforts are directed towards attracting and retaining best and brightest talents. Our endeavour is to be First Choice for prospective employees.

 

VIL ensures equal employment opportunity without discrimination or harassment based on race, colour, religion, creed, age, sex, sex stereotype, gender, gender identity or expression, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy, veteran or military service status, genetic information, or any other characteristic protected by law.

 

VIL is an equal opportunity employer committed to diversifying its workforce.

Job Purpose: To lead and deliver best-in-class Partner Workforce Management for Vodafone Idea’s pan-India frontline operations. The role is accountable for building a stable, compliant, capable and digitally enabled associate and ViMSL workforce across geographic circles — encompassing manpower fulfilment, attrition management, statutory compliance, capability development, and HR digitization. The incumbent manages a subsidiary company & a panel of third-party workforce and partners with business and function leaders to ensure consistent, high-quality workforce outcomes across Vi’s area of operations.

 

Key Result Areas and Accountabilities:

1.  Building an Efficient & Compliant Organization

• Maintain ViMSL and Non-FTE headcount within approved budgets, with manpower fulfilment sustained at required levels at all times across circles.
• Ensure zero statutory non-compliance incidents; conduct structured compliance audits across the year.
• Drive implementation of the evolving Labour compliance norms (eg New Labor Code) including payroll restructuring, compliances as per the new definitions, ESIC/other components recalibration, and multi-scenario cost impact assessments.
• Govern all statutory registrations, licenses, and third-party contractual compliance for Vi circles.
• Govern vendor agencies on cost adherence, contractual obligations, and service delivery standards.

 

2.  Talent Retention – Frontline Attrition Management

• Drive measurable reduction in overall and early-tenure attrition for Postpaid associates and ViMSL employees.
• Implement circle-wise attrition diagnostics and intervention frameworks — including exit analysis, stay interview and early attrition risk-flagging.
• Improve gender diversity within the frontline workforce.
• Partner with business and circle leads to address compensation, onboarding experience, managerial impact and other reasons which are acting as root causes of churn.

 

3.  PWM 2.0 – Strengthening ViMSL & NFTE Operations

• Execute the PWM 2.0 roadmap spanning manpower fulfilment, talent management, skilling, retention, compliance, engagement and analytics.
• Drive rigor on Brilliant Basics indices so as to drive excellence in experience across lifecycle processes that must be common minimum and consistent across geographies.
• Constantly work towards automation and digitization opportunities to drive efficiencies in ways of working, reporting and governance.
• Ensure manpower agency governance through regular connects and reviews to check implementation of policies, guidelines and processes.

4.  Talent Capability – Learning & Development

• Deliver structured capability program for Senior CREs and ViMSL/NFTE associates with defined learning hour targets per role.
• Facilitate capability-building interventions for PWM leads covering business acumen, self-branding, business partnering, and influencing skills.

 

5.  AI, Digitization & HR Process Automation

• Scale AI chatbot adoption significantly to generate meaningful mood-score analytics and real-time associate sentiment data.
• Diversify sourcing channels: shift mix from referral-dominated to a balanced referral and digital-sourcing model.
• Establish academic institution tie-ups for a trained manpower pipeline.

 

Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership

Experience Level

Mid Level