Manager - Kids Channel Programming and Scheduling

Manager, Programming and Scheduling, Kids (Fixed Term Contract)

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Channel Manager – WBD Kids Channel

Key Responsibilities

Programming & Content Strategy

• Plan and manage quarterly/monthly content calendars in line with channel priorities and key business objectives.
• Prepare and present programming updates, performance reviews and content plans to internal stakeholders.
• Work closely with the dubbing team to ensure the best possible viewer experience & quality
• Drive programming and scheduling strategies to improve channel engagement through premieres, weekly stunts, segment planning and break pattern planning.
• Ensure optimum use of library through curation
• Support acquisition and evaluation of third-party Kids titles
• Explore future growth opportunities for the Kids business by leveraging global + local WBD Kids IPs.

Data Analysis, Insights & Reporting

• Use BARC data for weekly performance reviews and make programming changes where needed.
• Track competition and market trends across the Kids entertainment space to identify opportunities and gaps.
• Management reports & presentations
• Share audience insights and consumer learnings to support development of homegrown IPs (local productions)
• Work closely with research and analytics to better understand what resonates with the audience.

Cross Functional Collaboration & Team Management

• Work closely with internal teams on launch plans and promotional strategies for key shows and stunts.
• Collaborate with Marketing, Sales, Distribution, PR and OAP teams to align programming plans with overall business priorities.
• Support the content licensing team in syndicating Kids India Originals across platforms and markets.
• Social Media & Digital Support- Support the social media monetization team with Kids content to help grow engagement and monetization

• Support the Distribution team with new Kids propositions across VAS and FAST platforms.

Key Requirements & Essentials:

• 8–12 years of experience in content programming, channel management, content strategy, or media planning within the television, streaming, or entertainment industry.
• Strong understanding of the Kids entertainment landscape, audience behavior, content trends, and competitive dynamics.
• Proven experience in content scheduling, programming strategy, and driving audience engagement through content curation and channel planning.
• Strong analytical skills with hands-on experience using BARC data and audience measurement tools to derive insights and inform programming decisions.
• Demonstrated ability to translate audience insights into actionable content and programming strategies.
• Experience working with acquisitions, content evaluation, and library management is preferred.
• Strong business acumen with the ability to identify growth opportunities across linear, digital, VAS, and FAST platforms.
• Excellent stakeholder management skills with the ability to collaborate effectively across Content, Marketing, Sales, Distribution, Research, PR, OAP, and Digital teams.
• Experience managing multiple projects simultaneously in a fast-paced, deadline-driven environment.
• Strong presentation, communication, and reporting skills with the ability to influence and engage senior stakeholders.
• Passion for Kids content and storytelling, with a deep understanding of global and local Kids IPs.
• Prior people management experience and the ability to lead, mentor, and develop teams will be an advantage

Shift Timings:-9.30 AM to 5.30 PM IST

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

Experience Level

Mid Level