Retail Sales Executive

Preparation for Sale

•       Personal Grooming

•       Display of fresh stock as per plan (planogram).

•       Recovery, replenishment and display of merchandise from trial rooms, RBI, cash points, and customer service desk.

•       Checking whether all merchandise has price tags and security tags.

•       Upkeep of the section – cleanliness, removing cartons and packets.

•       Knowledge of the day’s targets and previous day’s store and section achievement.

•       Knowledge of in - store schemes, promotions and events.

Visual Merchandising

•       Color blocking, size blocking

•        Ticketing, Signages and size stickering in consultation with the Unit VM Head.

•       Changing focal points and displays with UVM on a regular basis.

Selling

•       Greeting and Attending customers.

•       Maintain database of important and regular customers.

•       Suggestive selling, Cross Selling and Add – on sales

•       Knowledge of slow movers, fast movers

•       Taking Customer requirement.

Product Knowledge

•       Knowledge of the Fabrics, Brands, Styles, Sizes in one’s section.

•       Knowledge of the size and style availability of merchandise.

•       Knowledge of the new product launches in the store.

•       Knowledge of current market trends and competitors in same categories. Knowledge of alternative outlets that sell the same categories.

Stocks

•       Taking proper care of merchandise.

•       All merchandise should have security tags and price tags.

•       No merchandise on display for the customer should be defective or damaged.

•       Global Counts

•       Perpetual inventory Count System.

Security / Vigilance

•       Ensuring that all merchandise is tagged (soft tag/hard tag).

•       Vigilant against pilferage, shop lifting etc.

Feedback to Supervisor

•       Slow movers and fast movers of the section.

•       Feedback of customers regarding merchandise (quality, style, brand) store, facilities, conveniences etc.