Area Sales Manager - Automotive Retail
Mahindra And Mahindra Limited
Work from Office
Full Time
Min. 4 yearsJob Description
Area Sales Manager
Responsibilities & Key Deliverables
Key Responsibilities –
Retail Sales - Manage E-T-B-R (Enquiry, Test Drive, Booking, Retail)
Plan and execute activations for enquiry generation.
Ensure quality and quantity of test drive (from all enquiry sources.
Ensure accuracy and authenticity of booking data.
Achieve retail as per targets, VDN (Vehicle delivery note) vs Retail ratio.
Focus on processes to improve conversion ratio (CVR.
Ensure accuracy and authenticity of DMS data.
Plan for sales for 'N' Month.
Manpower Productivity - Identify training needs and ensure effectiveness.
Motivate and retain manpower by rewards and incentives.
Ensure Adherence to Sales story.s
Digital Conversion - Ensure adoption of digital tools: Test Drive anytime anywhere (TDAA), Personal voice assistant (PVA), Bring Showroom Home (BSH), Virtual Reality (VR) and Tablets to maximize CVR.
Ensure adequacy and quality of Digital engagement managers.
Dealer working capital rotation.
Ageing of stock- Ensure dealer market outstanding reduction, Aging stock liquidation, forecasting for N+1 month Plan and executing activations for enquiry generation
Preferred Industries
Automotive IndustryEducation Qualification
Graduate/ Masters / Post Graduate
General Experience
Experience of 4+ years of Experience
Experience Level
Mid LevelJob role
Job requirements
About company
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