Senior Demo Engineer

Senior Demo Engineer

Company Description

Organizations everywhere struggle under the crushing costs and complexities of “solutions” that promise to simplify their lives. To create a better experience for their customers and employees. To help them grow. Software is a choice that can make or break a business. Create better or worse experiences. Propel or throttle growth. Business software has become a blocker instead of ways to get work done.

There’s another option. Freshworks. With a fresh vision for how the world works.

At Freshworks, we build uncomplicated service software that delivers exceptional customer and employee experiences. Our enterprise-grade solutions are powerful, yet easy to use, and quick to deliver results. Our people-first approach to AI eliminates friction, making employees more effective and organizations more productive. Over 72,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks’ customer experience (CX) and employee experience (EX) software to fuel customer loyalty and service efficiency. And, over 4,500 Freshworks employees make this possible, all around the world.

Fresh vision. Real impact. Come build it with us.

Job Description

Impact that you can create

At Freshworks, we build software that delivers immediate value. As a Senior Demo Strategist, you won't just build software environments; you will be the chief storyteller and technical architect behind our global sales acceleration engine. Your technical expertise, learning agility, and cross-functional leadership will define how the world experiences our products. By joining us, you will:

• Elevate the Art of the Possible: Transform raw discovery notes into high-impact, empathetic enterprise narratives that vividly show customers how Freshworks solves their deepest operational pain points.

• Cultivate Cross-Functional Agility: Act as the ultimate bridge uniting Sales, Solution Engineering (SE), Product Management (PM), and Product Marketing (PMM) to construct a seamless, unified, and holistic go-to-market demo ecosystem.

• Architect Scalable Innovation: Leverage your curiosity for emerging tech to deploy automation tools, verticalized instances, data-seeding frameworks, and cutting-edge Gen-AI agents, ensuring our field teams stay miles ahead of market trends.

• Drive Global Commercial Velocity: Move beyond localized support by designing self-service playbooks, environment stacks, and interactive click-paths that scale reusable demo assets across our global mid-market and enterprise segments.

Skills

• Learning Agility & Continuous Growth: A natural curiosity to rapidly master new software capabilities, dissect varying industry verticals, and experiment with next-gen sales enablement tools.

• Narrative Architecture & Storyboarding: Exceptional capability to build complex technical click-paths, scripts, and video walk-throughs that prioritize business value over raw feature lists.

• Gen-AI & Technical Automation: High proficiency in leveraging generative AI models (e.g., ChatGPT, Claude) alongside foundational programming skills (e.g., JavaScript, REST APIs) for custom data seeding, resets, and environment health checks.

• Cross-Functional Orchestration: Diplomatic and persuasive communication skills to lead alignment sessions with diverse product, engineering, and sales stakeholders under tight deadlines.

• Ambiguity Management: A self-reliant, execution-focused mindset that embraces highly unstructured, difficult tasks and turns them into clean, repeatable frameworks.

R&R

• Strategic Demo Architecture: Design and standardize the end-to-end demo strategy across product lines, tailored specifically by commercial motion, business segment, buyer persona, and industry vertical.

• Discovery Translation & Storyboarding: Partner directly with Account Executives and Solution Engineers to translate complex, real-world customer challenges into intuitive storyboards, personas, and live click-paths.

• Environment & Tooling Orchestration: Own the administration and deployment of internal and external demo automation platforms. Manage central demo accounts, build verticalized instances, configure custom workflows, and deploy data-seeding packages with minimal downtime.

• Reusable Catalog Curation: Build, scale, and maintain a high-quality central asset library including talk-tracks, micro-videos, demonstration scripts, and data packs.

• Project Management & Custom Development: Collaborate closely with the broader Demo Engineering team to drive custom feature development, tool maintenance, and workflow optimization based on field feedback.

• Field Enablement & Strategic Events: Deliver comprehensive training playbooks, micro-courses, and open office hours to drive field adoption. Partner with executive leadership to curate high-stakes demo flows for large, public-facing regional events.

• Data-Driven Optimization: Track and report on core team metrics—such as asset reuse, SLA adherence, system uptime, and revenue influence—continually iterating workflows to improve field satisfaction.

Qualifications

Qualifications

• Professional Experience: 4 to 7 years of dedicated experience within a Solution Engineering, Pre-Sales, or Solution Architecture role, with a proven history of directly delivering high-stakes product demonstrations to customers.

• Educational Foundation: Mandatory Bachelor’s degree in Engineering. A Master’s in Business Administration (MBA) or a specialized certification in Content Strategy is a significant advantage.

• Content Mastery: A documented portfolio demonstrating strong past work in scriptwriting, slide deck architecture, or video production.

• Technical Breadth: Demonstrated comfort navigating modern tech stacks, manipulating APIs, and embedding AI-driven features into enterprise workflows.

• Mindset: A highly driven individual who operates with a strong sense of urgency, structural problem-solving capabilities, and a deep focus on flawless execution.

Additional Information

At Freshworks, we have fostered an environment that enables everyone to find their true potential, purpose, and passion, welcoming colleagues of all backgrounds, genders, sexual orientations, religions, and ethnicities. We are committed to providing equal opportunity and believe that diversity in the workplace creates a more vibrant, richer environment that boosts the goals of our employees, communities, and business. Fresh vision. Real impact. Come build it with us.

Experience Level

Senior Level