Sales Executive

Job Description – Sales Executive

Company - Wakai Steels International

Department Sales & Business Development

Location Pune, Maharashtra (Travel as required)

Employment Type Full-Time

About Wakai Steels International Wakai Steels International is a leading manufacturer and supplier of precision sheet metal fabrication products, including Electrical Panel Enclosures, Outdoor Electrical Enclosures, Cable Management Systems, Battery Enclosures, Industrial Cabinets, Kiosks, and Custom Metal Fabrication. We serve OEMs, EPC contractors, electrical panel builders, automation companies, infrastructure projects, renewable energy, telecom, and industrial manufacturing sectors.

Job SummaryWe are seeking a dynamic and results-oriented Sales Executive to generate new business opportunities, develop long-term customer relationships, and achieve sales targets for our industrial sheet metal fabrication and electrical enclosure products. The ideal candidate should possess strong technical sales knowledge, excellent communication skills, and experience in B2B industrial sales.

• Key Responsibilities Business Development Identify and develop new customers across industrial sectors.
• Generate leads through cold calling, networking, online platforms, exhibitions, and referrals.
• Build relationships with OEMs, EPC contractors, system integrators, consultants, and electrical panel manufacturers.
• Develop and execute territory sales plans to achieve business growth.
• Sales & Customer Management Understand customer requirements and recommend suitable products and solutions.
• Prepare and present technical proposals, quotations, and commercial offers.
• Conduct customer meetings, product presentations, and factory visits.
• Negotiate pricing, delivery schedules, and commercial terms.
• Follow up on quotations and convert opportunities into confirmed orders.
• Maintain strong customer relationships to encourage repeat business.
• Market Development Research industry trends, competitor activities, and emerging market opportunities.
• Identify new application areas for fabricated metal products and electrical enclosures.
• Participate in trade fairs, industrial exhibitions, seminars, and networking events.
• Develop sales strategies for domestic and export markets.
• Order Execution Support Coordinate with Production, Design, Purchase, and Dispatch teams to ensure timely order execution.
• Monitor order status and provide regular updates to customers.
• Resolve customer concerns related to quality, delivery, and technical requirements.
• CRM & Reporting Maintain accurate records of leads, customer interactions, quotations, and sales activities.
• Prepare weekly and monthly sales reports.
• Track sales performance against targets.
• Maintain customer databases and forecasting reports.

• Products You'll Sell Electrical Panel Enclosures
• Outdoor Electrical Cabinets
• Cable Trays & Ladder Trays
• Cable Trunking & Raceway Systems
• Battery Cabinets & ESS Enclosures
• Server Racks & Network Cabinets
• Industrial Control Cabinets
• Custom Sheet Metal Components
• Fabricated Metal Parts
• ATM & EV Charging Kiosks
• OEM Fabrication Solutions

• Required Qualifications 12th Pass, Bachelor's Degree or a related field.
• Diploma holders with relevant industrial sales experience may also apply.

• Experience 1–2 years in B2B industrial sales (preferred).
• Experience in sheet metal fabrication, electrical products, switchgear, industrial equipment, steel products, automation, or engineering products is an advantage.
• Fresh graduates with strong technical aptitude and communication skills may be considered for trainee roles.

• Required Skills Excellent communication and presentation skills.
• Strong negotiation and closing abilities.
• Customer relationship management.
• Technical understanding of industrial products.
• Proposal and quotation preparation.
• Time management and planning.
• Problem-solving and analytical thinking.
• Self-motivated with a target-driven approach.
• Proficiency in Microsoft Office and CRM software.

• Key Performance Indicators (KPIs)Monthly and annual sales revenue.
• Number of new customers acquired.
• Sales conversion ratio.
• Quotation-to-order conversion rate.
• Customer retention rate.
• Collection of outstanding payments.
• Achievement of sales targets.
• Customer satisfaction.

Salary & Benefits Salary: As per industry standards and experience.

• Benefits Performance-based incentives
• Sales commission
• Travel allowance
• Mobile reimbursement
• Professional development opportunities
• Career growth within the organization
• Paid leave and statutory benefits as applicable

Reporting To Sales Manager / Business Development Manager / Director

• Why Join Wakai Steels International? Opportunity to work with a growing engineering and manufacturing company.
• Exposure to diverse industrial sectors and high-value B2B customers.
• Collaborative work environment with opportunities for professional growth.
• Performance-driven culture with attractive incentive programs.
• Chance to contribute to innovative sheet metal fabrication and industrial infrastructure projects.