Area Sales Manager FRP

Job

Description – Area Sales Manager (FRP/GRP Composites)Position: Area Sales Manager

Department: Sales & Marketing

Industry: FRP/GRP Composites – Cooling Towers / Industrial Products

Location: As per business requirement

Reporting To: National Sales Manager / General Manager – Sales

Job SummaryWe are seeking an experienced and result-oriented Area Sales Manager to drive sales and business development for FRP (Fiber Reinforced Plastic) / GRP (Glass Reinforced Plastic) composite products. The ideal candidate should have strong experience in the composites industry, particularly in cooling tower manufacturing, rotor blade production, hand lay-up moulding, or similar FRP/GRP products.

Key Responsibilities·        Develop and execute sales strategies to achieve regional sales targets.

·        Identify new business opportunities and expand the customer base.

·        Build and maintain strong relationships with OEMs, EPC contractors, consultants, distributors, and industrial customers.

·        Promote and sell FRP/GRP composite products, including cooling tower components, rotor blades, and customized composite solutions.

·        Conduct technical presentations and product demonstrations to customers.

·        Prepare quotations, negotiate commercial terms, and close sales orders.

·        Coordinate with production, planning, and dispatch teams to ensure timely order execution.

·        Monitor market trends, competitor activities, and customer requirements.

·        Prepare sales forecasts, MIS reports, and monthly business plans.

·        Handle customer complaints and provide effective after-sales support.

·        Travel extensively within the assigned territory.

Required Qualifications·        Bachelor's Degree in Mechanical Engineering, Chemical Engineering, Polymer Engineering, Composites Engineering, or any graduate with relevant industry experience.

·        MBA in Marketing is an added advantage.

Experience·        5–10 years of experience in sales of FRP/GRP composite products.

·        Experience in cooling tower manufacturing, rotor blade production, hand lay-up moulding, composite manufacturing, or similar industrial products is preferred.

Required Skills·        Strong knowledge of FRP/GRP composite materials and manufacturing processes.

·        Understanding of Hand Lay-up Moulding, Composite Manufacturing, and Industrial Applications.

·        Excellent communication, negotiation, and presentation skills.

·        Customer relationship management and business development expertise.

·        Ability to achieve sales targets and generate new business.

·        Good knowledge of MS Office and CRM software.

·        Willingness to travel extensively.

Preferred Industry Background·        FRP (Fiber Reinforced Plastic)

·        GRP (Glass Reinforced Plastic)

·        Composite Manufacturing

·        Cooling Tower Manufacturing

·        Rotor Blade Manufacturing

·        Hand Lay-up Moulding

·        Industrial Equipment Manufacturing

Key Performance Indicators (KPIs)·        Achievement of sales and revenue targets.

·        New customer acquisition.

·        Order booking and revenue growth.

·        Customer retention and satisfaction.

·        Market expansion within the assigned territory.

·        Collection of outstanding payments within the agreed timelines.