Telesales Executive

Job Title: Telecalling Sales Executive – Online Homeopathy Clinic

Role Objective

Convert incoming leads generated from Facebook, Instagram, YouTube, WhatsApp, and website inquiries into paid doctor consultations (₹500 minimum consultation fee).

The primary responsibility is to ensure maximum patients book and pay for the doctor's consultation.

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Key Responsibilities

Lead Calling

Call all assigned leads immediately.

First call within 5 minutes of lead allocation.

Explain clinic services and benefits.

Build trust and rapport with patients.

Handle objections regarding consultation fees.

Convince patients to book a paid doctor consultation.

Follow-Up

Follow up with interested leads.

Minimum 6 follow-ups per lead.

Re-engage missed and pending leads.

Maintain proper follow-up notes in CRM.

CRM Management

Update every lead status.

Record call outcomes.

Schedule callbacks.

Ensure no lead remains unattended.

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Daily Expectations

Calls

Minimum 100 outbound calls/day

Minimum 4 hours talk time/day

Minimum 80 meaningful conversations/day

Follow-Ups

Minimum 40 follow-up calls/day

100% CRM updates

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Sales Target

Consultation Booking Target

Daily

Minimum 8 paid consultations booked/day

Weekly

Minimum 40 paid consultations booked/week

Monthly

Minimum 160 paid consultations booked/month

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Conversion Targets

Example:

Assigned Leads = 800/month

Contacted Leads = 640

Expected Conversion:

Metric Target

Contact Rate 80%+

Consultation Booking Rate 20%+

Paid Consultations 160+

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Performance Scorecard

Excellent Performer

Conversion Rate: 25%+

180+ consultations/month

Good Performer

Conversion Rate: 20%+

160+ consultations/month

Needs Improvement

Conversion Rate: Below 15%

Less than 120 consultations/month

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Daily KPI Dashboard

Track:

Leads assigned

Calls made

Leads contacted

Consultations booked

Consultation payments collected

Conversion %

Follow-ups completed

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Required Skills

Fluent communication

Strong persuasion skills

Objection handling

Follow-up discipline

CRM usage

Patient relationship building

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Common Objections They Must Handle

"I will think about it."

"Consultation fee is high."

"Can I get medicine directly?"

"I am already taking treatment elsewhere."

"I don't have time."

"Let me discuss with family."

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Salary Structure (Recommended)

Fixed Salary

₹15,000 – ₹25,000/month

Incentive Structure

Paid Consultations Incentive

120 ₹3,000

140 ₹5,000

160 ₹8,000

180 ₹12,000

200+ ₹15,000+

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Termination Benchmark

Employee may be reviewed if for 2 consecutive months:

Conversion rate remains below 15%

CRM updates are incomplete

Call targets are not met

Follow-up compliance falls below 90%

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Success Definition

A successful Telecalling Sales Executive should consistently:

Make 100+ calls/day

Maintain 20%+ consultation conversion rate

Book 160+ paid consultations/month

Keep lead response time below 5 minutes

Ensure no lead leakage from assigned database

This role is not responsible for selling treatment packages. Their responsibility ends at successfully collecting the ₹500 consultation fee and getting the patient scheduled with the doctor.