Sales & Marketing Executive

Job Title: Technical Sales & Marketing Executive (Crypto Mining Hardware)

Company: Vikrant Tech

Location: [Insert Location - e.g., New Delhi, India / Remote / Hybrid]

Job Type: Full-Time

Experience Level: Mid-Senior (2–5 years of tech/B2B sales experience)

About Vikrant Tech

Vikrant Tech is a leading provider of high-performance cryptocurrency mining hardware and infrastructure solutions. We specialize in sourcing, distributing, and servicing enterprise-grade ASIC miners (Bitmain Antminer, Whatsminer, Avalon) for institutional investors, data centre operators, and high-net-worth individuals globally. As the digital asset economy scales, we are expanding our commercial team to accelerate revenue growth and footprint expansion.

Role Overview

We are looking for a high-energy Technical Sales & Marketing Executive who can seamlessly bridge the gap between complex hardware engineering and investor profitability. You will not just be selling computing machines; you will be selling high-yield financial ROI.

The ideal candidate possesses a deep understanding of cryptocurrency economics, hardware performance metrics, and B2B lead generation. You must be comfortable talking to data centre engineers about power loads, while simultaneously presenting payback periods to financial investors.

Core Responsibilities

💼 Sales & Account Management (60%)

• Consultative B2B Sales: Drive end-to-end sales pipelines by identifying and closing deals with mining farm operators, institutional buyers, and large retail clients.
• Financial Modelling: Create customized ROI and cost-benefit analysis matrices for clients based on electricity rates ($/kWh), hardware efficiency, and network difficulty.
• Infrastructure Consulting: Guide clients on optimal deployment strategies, including hardware selection (Air-cooled vs. Hydro/Immersion) and hosting (colocation) setups.
• Dynamic Pipeline Management: Manage fluctuating, market-driven price sheets and track all client interaction via CRM tools (e.g., HubSpot/Salesforce).

📣 Technical Marketing & Lead Gen (40%)

• Niche Community Growth: Build brand presence and organically generate inbound leads inside crypto-native channels, including Telegram, Discord, X (Twitter), and Bitcointalk.
• ROI-Driven Content: Collaborate on creating technical data sheets, whitepapers, price-update newsletters, and marketing materials that appeal to data-driven investors.
• Account-Based Marketing (ABM): Run highly targeted outbound campaigns via LinkedIn and industry networks to reach energy companies with stranded power and data centre managers.

Required Technical Skills & Qualifications

• Hardware Literacy: Deep understanding of ASIC architecture performance indicators, specifically Hashrate (TH/s), Efficiency (J/TH), and Power Draw (Watts).
• Crypto-Economics Mastery: Solid grasp of the Bitcoin network mechanics, including network difficulty adjustments, block rewards, and halving cycles.
• Mathematical Proficiency: Ability to accurately calculate electrical overheads against miner output to estimate net daily/monthly profit margins.
• Crypto Transaction Comfort: Familiarity with validating corporate transactions over the blockchain via stablecoins (USDT/USDC) or Bitcoin.
• Experience: Minimum 2+ years of proven success in B2B Tech Sales, Industrial Hardware Sales, Cloud Infrastructure (IaaS), Data Centre services, or Web3 Marketing.

Preferred Attributes

• Existing relationships or network within the global or domestic crypto-mining ecosystem.
• Basic understanding of industrial power frameworks (Three-phase power, 220V–415V transformer requirements).
• Familiarity with international logistics, HS codes for data processing machinery, and cross-border hardware compliance.

What We Offer

• Competitive base salary with an uncapped, highly lucrative commission structure based on hardware sales volume.
• Deep exposure to the cutting-edge intersection of energy infrastructure and decentralized finance.
• Opportunities to represent Vikrant Tech at global cryptocurrency and technology tech expos.