Content Manager

Target Merchandising is evolving at an incredible pace. We are constantly reimagining how this $100+ billion retailer offers the innovative, guest-inspiring brands and items that Target is known and loved for.  

Target Plus is a strategic business initiative offering meaningful guest experiences by bringing high demand brands and on-trend selection to Target.com. We are a one-of-a-kind marketplace, carefully curated and built keeping in mind guests' current and changing needs, along with tapping into futuristic market trends. With this we are constantly improving and innovating our digital shopping experience. 

Role Summary: 

As a Marketplace Content Manager, you will play a critical role in improving item-level quality across Target Plus by leveraging customer and performance signals such as returns, conversion, and ratings. This role focuses on identifying quality gaps, defining item-type level attribute standards, and enabling teams and partners to improve catalog accuracy and customer experience. 

Core Responsibilities: 

Quality Measurement & Insights 

• Analyze key performance signals (returns, conversion rates, ratings, reviews) to identify catalog quality gaps 

• Define and track quality metrics at item-type/category level  

• Build dashboards and reports to monitor catalog health and performance trends  

Attribute Strategy & Standardization 

• Define critical item-type level attributes based on customer behavior and defect signals  

• Partner with business teams to standardize attribute requirements across categories  

• Continuously refine attribute frameworks to improve discoverability and conversion  

Root Cause Analysis & Problem Solving 

• Perform deep dives to identify root causes of catalog-related issues (e.g., high returns due to incorrect attributes)  

• Recommend process, content, or system-level improvements  

• Work with cross-functional teams to implement corrective actions  

Stakeholder Collaboration 

• Partner with Account Management, Onboarding, and Merchandising teams to drive quality improvements  

• Provide actionable insights to improve partner catalog performance  

• Align with L&D and Knowledge teams to incorporate learnings into training and SOPs  

Enablement & Governance 

• Support creation of guidelines, SOPs, and quality standards for catalog content  

• Drive adherence to attribute standards and quality benchmarks  

• Contribute to training and certification programs to improve catalog quality awareness  

Core Skills & Competencies: 

• Data Analysis & Problem Solving: Ability to interpret performance metrics and derive actionable insights  

• Customer-Centric Thinking: Understands how catalog quality impacts customer experience  

• Attention to Detail: Strong focus on accuracy in attributes and content  

• Stakeholder Management: Ability to collaborate across multiple teams  

• Process Orientation: Ability to standardize and scale quality practices  

Minimum Qualifications: 

• Bachelor’s degree or equivalent experience  

• 3+ years of experience in Catalog Quality, Operations, Analytics, or e-commerce  

• Strong proficiency in Excel / data analysis  

Preferred Qualifications: 

• Experience in e-commerce or marketplace platforms  

• Familiarity with catalog systems, taxonomy, and attribute frameworks  

• Exposure to SQL / dashboards (good to have)  

• Experience working with cross-functional teams  

Success Measures: 

• Reduction in return rates linked to catalog issues  

• Improvement in conversion and customer ratings  

• Adoption of standardized attribute frameworks  

• Reduction in catalog-related defects and escalations  

• Impact on overall catalog health metrics