Sales & Marketing Manager

TBFO (The Branded Factory Outlet) is one of India's fastest-growing women's fashion brands — founded by Yashica Gyanchandani, featured on Shark Tank India Season 5, Forbes, and TEDx. With 383K+ organic Instagram followers and drops that sell out within hours, TBFO is a brand that moves fast. We are building our retail presence in Bhopal and need a Store Manager who takes complete ownership of the in-store experience.

What this role really means

When a customer walks into our store, you are the face of TBFO. You represent everything Yashica has built — the warmth, the style, the trust. This is not a passive job. We want someone who treats this store like their own business.

What you will doOpen and close the store daily — ensure everything is clean, well-lit, and visually appealing before the first customer walks in

First impression is everything in fashion retail

Welcome and assist every customer personally — understand what they are looking for and help them find the right size, colour, and style

TBFO customers come from Instagram — they already love the brand. Your job is to make them love the experience too.

Manage in-store inventory — receive new stock, count pieces, organise by product and size, flag low stock to the team

Handle billing and daily cash/UPI reconciliation — maintain accurate sales records at end of every day

Manage visual merchandising — dress the mannequins, organise display racks, ensure new drops are prominently displayed

You will coordinate with the founder on which pieces to feature

Handle exchanges and returns smoothly — with warmth and without making the customer feel bad

Assist during Instagram live sessions and in-store shoots when required

TBFO does 3+ live sessions weekly — store setup and coordination support needed

Share daily sales summary and customer feedback with the founder — what people loved, what they asked for, what was missing