Digital Marketing Executive (SEO & Performance Marketing)

We are looking for a creative and result-orientated digital marketing executive to manage our complete digital marketing activities. The candidate should have hands-on experience in SEO, social media management, content creation, paid advertising, and performance marketing. The goal is to increase website traffic, generate quality leads, improve search rankings, and grow our online brand presence.

• Key Responsibilities: Manage complete digital marketing activities.
• Create and publish engaging social media posts (Instagram, Facebook, LinkedIn, X, YouTube).
• Plan and execute content calendars.
• Perform On-Page and Off-Page SEO.
• Conduct keyword research and competitor analysis.
• Improve Google search rankings and website traffic.
• Manage Google Ads, Meta Ads (Facebook & Instagram), and LinkedIn Ads.
• Optimise ad campaigns for maximum ROI and lead generation.
• Monitor campaign performance and prepare weekly/monthly reports.
• Create marketing creatives with Canva or similar tools.
• Coordinate with the design and development teams.
• Manage Google Search Console and Google Analytics.
• Create blogs, landing pages, and SEO-friendly content.
• Build high-quality backlinks and improve domain authority.
• Optimise website conversion rates (CRO).
• Stay updated with the latest digital marketing trends and AI marketing tools.
• Required Skills: SEO (On-Page, Off-Page & Technical SEO)
• Google Ads
• Meta Ads (Facebook & Instagram)
• Performance Marketing
• Google Analytics 4 (GA4)
• Google Search Console
• Social Media Marketing
• Content Writing
• Canva
• WordPress or CMS knowledge
• Keyword Research
• Backlink Building
• Email Marketing
• Basic HTML knowledge (Preferred)
• AI tools like ChatGPT, Gemini, Canva AI (Preferred)
• Requirements Bachelor's degree in marketing, business, or a related field.
• 1–4 years of relevant experience.
• Strong communication and analytical skills.
• Ability to manage multiple projects simultaneously.
• Experience with B2B marketing is an added advantage.
• Perks Performance Bonus
• Career Growth Opportunities
• Hands-on Experience with a Growing Startup
• Friendly Work Environment
• Skill Development Opportunities
• Preferred Candidate: Immediate Joiner
• Creative thinker with problem-solving skills.
• Passionate about digital marketing and business growth.
• Experience in e-commerce or marketplace marketing is a plus.