Project Manager

Job Summary

The Project Manager (Field Sales) is responsible for the end-to-end lifecycle of specific real estate projects from a commercial perspective. Unlike a construction PM, this role focuses on the marketability and monetization of the asset. You will be the bridge between the development team and the customer, leading on-ground sales activities, managing a team of field executives, and ensuring the project meets its quarterly revenue and absorption targets.

Key Responsibilities

1. Project Sales Strategy & Execution

Develop and execute project-specific sales plans to ensure maximum inventory turnover.

Identify high-potential micro-markets and execute "below-the-line" (BTL) marketing activities (roadshows, corporate presentations, local events).

Conduct frequent site visits to ensure the project’s "sales readiness" (signage, show-flat maintenance, staff grooming).

2. Field Leadership & Team Management

Lead and mentor a team of Field Sales Executives; set daily/weekly targets for site visits and lead conversions.

Conduct daily "huddles" to review the sales pipeline and address on-ground bottlenecks.

Train the team on project USP, technical specifications, and negotiation tactics.

3. Stakeholder & Channel Management

Manage relationships with real estate brokers and channel partners, ensuring they are incentivized and updated on project progress.

Act as the primary point of contact for high-net-worth (HNI) clients and corporate accounts during site visits.

4. Market Intelligence & Reporting

Monitor competitor pricing, inventory levels, and marketing strategies in the immediate vicinity.

Track and report on key metrics: Lead-to-Site Visit Ratio, Booking Velocity, and Inventory Aging.

Provide feedback to the design/development team regarding customer preferences for future project iterations.

Required Skills & Qualifications

Education: Bachelor’s degree in Business, Marketing, or Real Estate Management. (MBA preferred).

Experience: 5+ years in Real Estate Sales, with at least 2 years in a leadership or project-lead capacity.

Field Expertise: Proven track record of managing site walk-ins and closing high-value property deals.

Technical Skills: Proficiency in CRM software (e.g., Salesforce, Zoho, or SAP) and Microsoft Excel for sales forecasting.

Communication: Exceptional negotiation and presentation skills; ability to explain technical project details (floor plans, FSI, RERA compliance) to laypeople.

Mobility: Must have a valid driver’s license and a willingness to spend 80% of the time on-site or in the field.