Digital Marketing Consultant

Agile_ Customer Tech - Adobe - Campaign AJO Architect - Manager

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. 

 

 

 

 

Job Title:  Adobe Marketing Architect (Campaign, AJO - Adobe Journey Optimizer, AEP)

 

Experience: 

 

Minimum of 8 years of experience in marketing technology or a related field, with at least 3 years focused on Adobe Journey Optimizer or similar marketing automation platforms.

 

 

Job Overview:

 

We are looking for a seasoned Adobe Journey Optimizer Architect to join our marketing technology team. The ideal candidate will be responsible for developing and implementing personalized customer journeys using Campaign or Adobe Journey Optimizer. This role requires a deep understanding of marketing automation, customer data platforms, and the Adobe Experience Cloud suite, with a focus on leveraging Campaign or Adobe Journey Optimizer to deliver targeted, timely, and relevant customer experiences across various channels.

 

 

Responsibilities:

 

• Design, build, and maintain complex customer journeys using Adobe Journey Optimizer.
• Develop and integrate custom solutions within the Adobe Experience Cloud ecosystem to enhance customer journey capabilities.
• Collaborate with marketing teams to translate campaign requirements into technical specifications.
• Implement real-time decisioning and personalization strategies to optimize customer interactions.
• Utilize APIs for integration with external systems and data sources.
• Ensure high-quality and consistent customer experiences by implementing rigorous testing and QA processes.
• Monitor journey performance, analyze data, and make recommendations for optimization.
• Provide technical leadership and mentorship to junior developers and team members.
• Stay current with Adobe Journey Optimizer updates, new features, and best practices.
• Troubleshoot and resolve technical issues related to journey implementations.

 

 

Qualifications and Skills:

 

• Bachelor's degree in Computer Science, Information Technology, or a related field.
• Strong understanding of the Adobe Experience Cloud, particularly Adobe Journey Optimizer, Adobe Experience Platform, and Adobe Analytics.
• Proficient in JavaScript, HTML, CSS, and other web development technologies.
• Experience with RESTful APIs and JSON.
• Familiarity with data management platforms (DMPs) and customer data platforms (CDPs).
• Excellent analytical and problem-solving skills.
• Excellent communication, collaboration, and stakeholder management skills.

 

 

EY | Building a better working world 

 
EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.  

 
Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.  

 
Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.  

Experience Level

Senior Level