Marketing Executive

Workiq
Hyderabad
₹40,000 - ₹55,000 monthly

Fixed

₹40,000 - ₹55,000

Earning Potential

₹55,000

Work from OfficeWork from Office
Full TimeFull Time
Min. 3 yearsMin. 3 years
Good (Intermediate / Advanced) EnglishGood (Intermediate / Advanced) English

Job Description

About the Role

EBG Group is hiring a Performance Marketing Executive to drive digital lead generation and manage agency relationships. You will be the single point of contact (SPOC) for all performance marketing activities — owning campaigns, tracking CPL & CPQ, and coordinating with vendors to deliver measurable business results.


Key Responsibilities

  • Plan and manage paid campaigns on Google Ads, Meta (Facebook/Instagram), and LinkedIn
  • Own lead generation targets across digital channels and manage the full lead funnel
  • Track and optimise Cost Per Lead (CPL) and Cost Per Qualified Lead (CPQ)
  • Act as SPOC for all digital marketing agencies and media vendors — briefing, reviewing deliverables, and holding them accountable to SLAs
  • Monitor campaign budgets, performance metrics, and ROI on a daily/weekly basis
  • Run A/B tests on creatives, audiences, and landing pages to improve conversions
  • Set up and manage remarketing campaigns to re-engage potential leads
  • Coordinate with the sales team to align on lead quality and volume targets
  • Build performance dashboards and share weekly/monthly reports with stakeholders
  • Manage Google Analytics (GA4), Tag Manager, and pixel/conversion tracking

Key Skills & Requirements

  • 4–6 years of hands-on experience in performance/digital marketing
  • Proven experience managing agencies or external vendors independently
  • Strong command of Google Ads, Meta Ads Manager, LinkedIn Campaign Manager
  • Experience with CPL and CPQ tracking and optimisation
  • Familiarity with GA4, Google Tag Manager, and CRM tools (Zoho / HubSpot / Salesforce)
  • Good understanding of SEO, email marketing, and landing page optimisation
  • Strong analytical skills — comfortable working with campaign data and reports
  • Excellent communication and stakeholder management skills

Qualifications

  • Bachelor's degree in Marketing, Business, or a related field
  • MBA in Marketing is a plus
  • Google Ads or Meta Blueprint certification preferred

What We Offer

  • Competitive salary based on experience
  • Performance-linked incentives
  • Collaborative and growth-focused work environment
  • Opportunity to own digital marketing outcomes end-to-end

How to Apply

Interested candidates can apply directly through Apna.co or share their resume at [hr@workiq.in]




Job role

Work location
Work locationHyderabad, Telangana, India
Department
DepartmentMarketing / Brand / Digital Marketing
Role / Category
Role / CategoryDigital Marketing
Employment type
Employment typeFull Time
Shift
ShiftDay Shift

Job requirements

Experience
ExperienceMin. 3 years
Education
EducationGraduate
English level
English levelGood (Intermediate / Advanced) English
Gender
GenderAny gender

About company

Name
NameWorkiq
Address
AddressHyderabad, Telangana, India
Job posted by Workiq

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You can expect a minimum salary of 40,000 INR and can go up to 55,000 INR. The salary offered will depend on your skills, experience and performance in the interview.

The candidate should have completed Graduate degree and people who have 3 to 31 years are eligible to apply for this job. You can apply for more jobs in Hyderabad to get hired quickly.

The candidate should have Good (Intermediate / Advanced) English skills and sound communication skills for this job.

Both Male and Female candidates can apply for this job.

No, it's not a work from home job and can't be done online. You can explore and apply for other work from home jobs in Hyderabad at apna.

No work-related deposit needs to be made during your employment with the company.

Go to the apna app and apply for this job. Click on the apply button and call HR directly to schedule your interview.

The last date to apply for this job is 7 May 2026. For more details, download apna app and find Full Time jobs in Hyderabad . Through apna, you can find jobs in 64 cities across India. Join NOW!