Marketing Executive

Marketing Executive – Book Distribution House / Book Publishing HouseAbout the CompanyBijay Pustak Bhandar Pvt. Ltd. is one of Eastern India's leading educational book distributors and suppliers, serving schools, colleges, coaching centres, educational institutions, and retailers with academic books, reference materials, and learning resources from reputed publishers. With decades of experience in the education industry, we are committed to providing quality products and exceptional service. We are looking for energetic, passionate, and result-oriented professionals to join our growing team.

Job TitleMarketing Executive

Job TypeFull-Time

Job LocationKolkata, West Bengal (Field-Based Role)

Job SummaryWe are looking for a dynamic and self-motivated Marketing Executive to promote our books and educational publications among schools, coaching centres, colleges, and educational institutions. The role involves field visits, relationship building, academic promotion, lead generation, and business development to expand our presence in the education sector.

• Key ResponsibilitiesVisit schools, coaching centres, colleges, tuition centres, and educational institutions on a regular basis.
• Meet Principals, Academic Coordinators, Teachers, Librarians, School Management, and other decision-makers.
• Present the company's publications and distribution services professionally.
• Carry and distribute sample copies of books to relevant subject teachers.
• Explain book features, syllabus relevance, content quality, and academic benefits.
• Invite schools and institutions to visit our office/showroom for book selection and academic discussions.
• Coordinate book selection meetings for upcoming academic sessions.
• Promote new publications, revised editions, and academic resources.
• Understand institution-wise requirements based on board, class, subject, and curriculum.
• Collect market feedback regarding syllabus changes, competitor activities, and customer requirements.
• Generate new leads and develop long-term relationships with schools and educators.
• Follow up regularly for approvals, book adoptions, orders, and repeat business.
• Identify key decision-makers and convert opportunities into successful business.
• Maintain records of school visits, teacher interactions, and follow-up activities.
• Submit daily visit reports, market intelligence reports, and activity updates.
• Coordinate with the sales, billing, dispatch, warehouse, and backend operations teams to ensure smooth execution of orders.
• Represent the company professionally and strengthen its brand presence in the education market.
• Participate in book fairs, exhibitions, seminars, workshops, teacher meetings, and educational events as required.

• Required SkillsExcellent communication and interpersonal skills.
• Strong convincing, presentation, and negotiation skills.
• Ability to build and maintain long-term professional relationships.
• Positive attitude with a professional personality.
• Self-motivated and target-oriented.
• Ability to work independently as well as within a team.
• Willingness to travel extensively for field visits.
• Quick learning ability regarding books, publishers, subjects, boards, and academic requirements.

• Language RequirementsProficiency in English, Hindi, and Bengali is preferred.

• Mandatory RequirementsOwn two-wheeler for field visits.
• Valid driving licence.
• Willingness to travel across assigned territories.

• Preferred QualificationsGraduate in any discipline.
• Candidate with a laptop will be preferred.
• Basic knowledge of Microsoft Excel, Email, and reporting tools.
• Prior experience in educational sales, publishing, book distribution, school marketing, or field sales will be an added advantage.

• What We OfferOpportunity to work with one of Eastern India's reputed educational book organisations.
• Strong career growth and learning opportunities.
• Exposure to leading schools, educational institutions, and renowned publishers.
• Performance-based incentives and career advancement.
• Professional, collaborative, and growth-oriented work environment.

Apply NowIf you are passionate about education, enjoy meeting people, and are looking for a rewarding career in educational publishing and distribution, we'd love to hear from you.

Interested candidates may apply with their updated resume.