Marketing Executive

Job SummaryThe Sales & Marketing Manager will be responsible for planning, implementing, and managing the company’s sales and marketing strategies to promote digital marketing services. The role involves generating leads, building client relationships, achieving sales targets, and increasing brand awareness.

Key ResponsibilitiesSales Responsibilities

• Develop and implement effective sales strategies to achieve company revenue targets.
• Identify new business opportunities and generate leads for digital marketing services such as SEO, social media marketing, website design, and paid advertising.
• Meet potential clients, present company services, and close deals.
• Maintain strong relationships with existing clients to ensure repeat business.
• Prepare sales reports, forecasts, and performance analysis.
• Coordinate with the digital marketing team to ensure successful project delivery.

Marketing Responsibilities

• Plan and execute marketing campaigns to promote company services.
• Manage online marketing channels including social media, email marketing, and website promotions.
• Analyze market trends and competitor activities.
• Develop branding strategies to increase company visibility.
• Monitor marketing campaign performance and optimize results.
• Required SkillsStrong communication and negotiation skills
• Knowledge of digital marketing services and trends
• Sales target oriented mindset
• Leadership and team management skills
• Ability to develop marketing strategies and campaigns
• Good analytical and problem-solving skills
• QualificationsBachelor’s degree in Marketing, Business Administration, or related field
• 3–5 years of experience in sales and marketing (preferably in a digital marketing agency)
• Preferred SkillsExperience with CRM software
• Understanding of SEO, PPC, Social Media Marketing, and Website Development
• Strong presentation skills
• Key Performance Indicators (KPIs)Monthly sales target achievement
• Number of new clients acquired
• Lead conversion rate
• Client retention rate