Sales Manager LAP

Key Responsibilities

Business Development & Sales

• Acquire new customers through multiple channels such as DSAs, connectors, brokers, and direct sourcing.

• Drive LAP business with focus on self-sourcing and channel activation.

• Achieve monthly and quarterly disbursement targets.

• Build and manage a strong pipeline of secured lending opportunities.

Channel Management

• Identify, onboard, and manage DSA / Channel Partners for business sourcing.

• Ensure productivity and activation of channel partners.

• Maintain long-term relationships to drive consistent business flow.

Customer Handling

• Understand customer financial requirements and propose suitable LAP solutions.

• Coordinate with credit, legal, and technical teams for faster processing.

• Ensure a seamless customer experience from lead generation to disbursement.

Credit & Risk Coordination

• Conduct initial customer profiling and eligibility assessment.

• Ensure proper documentation and adherence to internal compliance norms.

• Work closely with credit teams to improve approval rates while maintaining risk standards.

Portfolio Quality

• Maintain healthy portfolio quality with focus on low delinquency and minimal NPAs.

• Monitor early warning signals and support collections where required.

Market Intelligence

• Track competitor offerings, interest rates, and market trends.

• Identify opportunities for business expansion in assigned geography.

Key Performance Indicators (KPIs)

• Disbursement volume (₹ value)

• Number of files logged and approved

• Self-sourcing ratio

• Channel productivity

• Portfolio quality (Delinquency / Bounce %)

• Conversion ratio (Login to dis