Branch Relationship Executive

Senior Executive - Branch Relationship

About the company

SBI Card is a leading pure-play credit card issuer in India, offering a wide range of credit cards to cater to diverse customer needs. We are constantly innovating to meet the evolving financial needs of our customers, empowering them with digital currency for seamless payment experience and indulge in rewarding benefits. At SBI Card, the motto 'Make Life Simple' inspires every initiative, ensuring that customer convenience is at the forefront of all that we do. We are committed to building an environment where people can thrive and create a better future for everyone.

SBI Card is proud to be an equal opportunity & inclusive employer and welcome employees without any discrimination on the grounds of race, color, gender, religion, creed, disability, sexual orientation, gender identity, marital status, caste etc. SBI Card is committed to fostering an inclusive and diverse workplace where all employees are treated equally with dignity and respect which makes it a promising place to work.

Join us to shape the future of digital payment in India and unlock your full potential.

What’s in it for YOU

1. SBI Card truly lives by the work-life balance philosophy. We offer a robust wellness and wellbeing program to support mental and physical health of our employees
2. Admirable work deserves to be rewarded. We have a well curated bouquet of rewards and recognition program for the employees
3. Dynamic, Inclusive and Diverse team culture 
4. Gender Neutral Policy
5. Inclusive Health Benefits for all - Medical Insurance, Personal Accidental, Group Term Life Insurance and Annual Health Checkup, Dental and OPD benefits
6. Commitment to the overall development of an employee through comprehensive learning & development framework

Role Purpose

Enhanced Service experience at branches. The purpose of the role is to bring a hyper local focus in smaller markets, smoothen the SBI Branch Relationship & leverage the SBI customer base. The KRAs involve :

1. Merchant tie Ups: For Higher spends/visibility via local merchant tie ups
2. Activating customers in the local market 
3. Servicing customers who walk-in to SBI Branches
4. Sourcing of HNI/VIP customers of SBI branch for better experience 

Role Accountability 

The Role is accountable to 

1. Get qualified merchant leads to increase the spends in the local market across merchant category. It involves  identification, pitching the value proposition, Onboarding, support on training and branding at merchant store. .Work with marketing for festival offers in cities . 
2. Create Business opportunities with onboarded vendors to sell from Marts /Malls/Shop floors .
3. Work with SBI Branches to create leads for the best Merchants in the cities .
4. Source Premium cards by capitalizing the SBI relationship- Selling  Aurum, Elite to HNI Customers and also managing priority servicing. Support the Branch managers on servicing HNI Card holders .
5. Activating the customers by calling them and educating them on usage and service.
6. Retaining  customers in these interactions  when they opt for cancellations by using offers from CARDONE . 
7. Servicing customers on all card issues. Work with SBI Branches to reduce escalations from SBI Card Customers . Accord priority to HIN customers ,Govt Officials and important customers of the bank to improve customer experience and bank relationship.

Measures of Success 

Sourcing or Premium Cards /Marketing Ties Ups /Customer Services & Activation as per defined targets .

Technical Skills / Experience / Certifications

Min. 2 years sales experience in Card / Insurance / CASA roles

Competencies critical to the role

1. Ability to work independently
2. Clear Communication Skills ( English or Vernacular )
3. Accountability & Result Orientation

Qualification 

Graduation

Preferred Industry

BFSI/ Cards

Experience Level

Senior Level