Digital Marketing Executive

Manage content reels and AI powered creative initiatives 

[ ] Track campaign performance. Prepare strategy report 

[ ] Manage and optimise social media campaigns as per the season 

[ ] Give and execute content ideas for two Instagram pages 

[ ] Prepare influencer lists and execute influencer tie ups for Jyoti foods 

[ ] Leverage AI tools for content design and performance optimisation 

[ ] Creating videos and creative for social media handle 

[ ] Directly work under the founder for better understanding of the brand and execution of brand ideology 

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[ ] Skills required 

[ ] Knowledge of AI and AI tools for content creation 

[ ] Updated with current trends of social media and brands 

[ ] Needs to know meta ads as well as Google adwords 

[ ] Should have the basic knowledge of SEO optimisation and use of AI in order to optimize it.

[ ] Should be creative and proactive in tasks 

[ ] Should have the knowledge of deriving report from meta and Google 

[ ] Should have the knowledge of using canva or any other designing tools such as Photoshop, Adobe illustrator etc.