Branding Executive

Job Title: Branding Executive

Department: Marketing

Industry: Jewellery Retail

Experience: 2–4 Years

Location: As per Company Requirement

Job SummaryWe are looking for a creative and result-oriented Branding Executive to strengthen our brand presence across online and offline platforms. The ideal candidate will be responsible for planning and executing branding initiatives, coordinating marketing campaigns, managing promotional activities, and ensuring consistent brand communication across all customer touchpoints.

• Key ResponsibilitiesPlan and execute branding and promotional campaigns across digital and offline channels.
• Ensure brand consistency in all marketing materials, advertisements, and communications.
• Coordinate with creative agencies, designers, photographers, printers, and vendors for branding activities.
• Manage showroom branding, visual merchandising, signage, and promotional displays.
• Assist in planning and executing product launches, festive campaigns, exhibitions, and in-store events.
• Coordinate social media campaigns and work closely with the digital marketing team.
• Monitor campaign performance and prepare reports on branding initiatives.
• Conduct market research to identify customer preferences, industry trends, and competitor activities.
• Coordinate with internal departments to ensure timely execution of marketing projects.
• Maintain the brand's visual identity and ensure adherence to brand guidelines.
• Support public relations activities and corporate branding initiatives.
• Manage promotional materials, brochures, catalogues, and marketing collateral.
• Required SkillsStrong communication and interpersonal skills.
• Excellent project coordination and organizational abilities.
• Creative thinking with attention to detail.
• Knowledge of branding, marketing, and advertising principles.
• Basic understanding of digital marketing and social media platforms.
• Proficiency in MS Office (Excel, Word, PowerPoint).
• Ability to manage multiple projects and meet deadlines.
• Analytical mindset with problem-solving skills.
• Preferred SkillsExperience in retail, jewellery, fashion, luxury, or FMCG branding.
• Knowledge of Canva, Adobe Photoshop, Illustrator, or other creative tools is an added advantage.
• Experience in coordinating marketing events and vendor management.
• QualificationBachelor's Degree in Marketing, Business Administration, Mass Communication, Visual Communication, or a related field.
• MBA in Marketing is an added advantage.
• Experience2–4 Years of experience in branding, marketing, or corporate communications.
• SalaryBest in the industry (Based on experience and qualifications).
• BenefitsPF & ESI
• Paid Leave
• Performance Incentives
• Career Growth Opportunities
• Employee Discounts (as per company policy)

Interview Venue: Bhima Jewellery Madurai,

137, West Masi Street, Valaiyal Kadai, Madurai Main, Madurai, Tamil Nadu 625001.

Interview: Monday to Saturday

Interview timing: 10:00 AM to 03:00 PM

Contact Person: Mr. Prabhakaran - HR Manager - 7092344411/9445830168

Kindly bring your updated resume with 2 Passport size photocopies