Digital Content Management Analyst

Digital Content Management Analyst

Skill required: Marketing Operations - Content management
Designation: Digital Content Management Analyst
Qualifications:Any Graduation
Years of Experience:3 to 5 years
About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com
What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. In a Marketing Operations job profile, responsibilities include managing and optimizing marketing processes and systems. This involves tasks such as campaign execution, data analysis, and budget management. The goal is to improve marketing efficiency and effectiveness. The role requires strong analytical skills, attention to detail, and knowledge of marketing technologies. It is essential for ensuring that marketing strategies are implemented smoothly and deliver measurable results. Organize, categorize and publish content and information using specific tools and channels, for use by different groups and individuals within the organization.
What are we looking for? 1. Create, edit, and publish digital content using CMS platforms such as WordPress, Adobe Experience Manager (AEM), or Magnolia. 2. Daily check briefs and consult clients incases of incomplete brief/inaccurate brief/ or any further understanding needed 3. Follow brand templates, component structures, and content guidelines to ensure consistency in layout, tone, and design integrity. 4. Collaborate closely with Design and Development teams to ensure accurate visual and functional output of CMS components. 5. Participate in peer reviews by checking content structure, formatting, and component usage for consistency. 6. Tag, structure, and organize content components effectively, ensuring proper metadata, SEO, and accessibility standards are applied. 7. Log daily work progress, blockers, and publishing updates using tools like Jira, Confluence, or internal systems. 8. Assist in identifying and escalating issues in component behavior, styling, or publishing flow through the Developer Lead 9. Experience in managing workflow tool 10. Maintain organized documentation and structured Sources of Truth (SOT) such as trackers and version logs. Soft Skills • Demonstrate strong written and verbal business communication skills for effective interaction with internal stakeholders. • Clearly communicate and document issues incidents. • Always consult the senior Developer Lead or assigned mentor before reaching out to onshore stakeholders. • Collaborate proactively in team meetings, sync-ups, and during cross-functional discussions to support delivery goals. Preferred Experience / Skills • Experience with one or more CMS platforms: WordPress, AEM, Magnolia. • Basic technical understanding of HTML, web components, and content publishing workflows. • Strong attention to detail and the ability to follow component-based structured workflows. • Familiarity with collaboration and tracking tools like Jira, Confluence, Slack, or MS Teams. • A collaborative mindset with eagerness to learn, grow, and take ownership in a structured team environment.
Roles and Responsibilities: •In this role you are required to do analysis and solving of lower-complexity problems • Your day to day interaction is with peers within Accenture before updating supervisors • In this role you may have limited exposure with clients and/or Accenture management • You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments • The decisions you make impact your own work and may impact the work of others • You will be an individual contributor as a part of a team, with a focused scope of work • Please note that this role may require you to work in rotational shifts