Digital Marketing Executive

We are seeking a Google Ads and Meta Ads expert to help us make better business decisions based on our marketing data. The ideal candidate will have a working knowledge of Google Ads, Google Analytics and Meta ads.

Your primary responsibilities will be maintaining the Google Ad & Meta Ad accounts of our company and analyzing the results to identify patterns and trends that can help us improve the efficiency and usability of our products and services. You will also be expected to improve our Google Ads & Meta Ad accounts and maximize the return on our investment.

Roles and Responsibilities:

• Must have the knowledge of Social Media Trends or Specially have experience in YouTube.
• 2-7 years of experience in pay per click (PPC) or Meta Ads campaign management or a related field.
• Manage all aspects of Google Ad and Meta Ads campaigns
• Create and optimize ad campaigns and paid search landing pages
• Analyze and optimize ad campaigns to increase return on investment (ROI)
• Use Google Ads and Meta Ads to drive a variety of online marketing campaigns
• Analyze and optimize pay-per-click (PPC) and Meta Ads campaigns to increase ROI
• Manage and optimize display campaigns across multiple devices
• Develop PPC and Meta strategies to increase online visibility
• Collaborate with a team of marketers, Google Ads specialists, Meta Ads Specialists and engineers

Job Qualifications and Skill SetsBelow are the qualifications expected of a Google Ads expert:

• A degree in digital marketing or a related business field
• In-depth knowledge of Meta Ads, Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics
• An understanding of search engine optimization (SEO) and search engine marketing (SEM)
• Google Ads and Meta Ads certifications 
• Competency with using Word, Excel, and PowerPoint to produce reports and presentations for clients