Digital Marketing Executive

Core Responsibilities

• Content Management: Creating, curating, and optimizing engaging content for websites, blogs, and social media to ensure brand consistency.
• SEO/SEM: Conducting keyword research, on-page optimization, and managing paid search (Google & Facebook Ads) to improve search rankings and drive organic traffic.
• Social Media Management: Maintaining a company's presence on platforms like LinkedIn, Facebook, Instagram.
• Analytics & Reporting: Measuring the performance of all digital marketing efforts using tools like Google Analytics.
• Collaboration: Working with internal teams (sales & technical) to ensure cohesive marketing efforts.
• Design: Proficiency in CANVA