Business Development Executive (BDE)

Job Title: Business Development Executive (BDE)

Department

Sales & Business Development

Reports To

Business Development Manager / Sales Director

Job Summary

A Business Development Executive is responsible for identifying new business opportunities, generating leads, building client relationships, and helping the company grow revenue. The role involves communicating with potential customers, understanding their requirements, presenting company services/products, and converting leads into clients.

Key Responsibilities

Lead Generation

• Identify potential clients through online research, references, cold calling, LinkedIn, exhibitions, and networking.
• Generate new business opportunities and maintain a sales pipeline.

Client Communication

• Contact prospective customers through calls, emails, WhatsApp, and meetings.
• Explain company services/products professionally.

Sales & Conversion

• Understand customer requirements and propose suitable solutions.
• Follow up with leads and close sales deals.
• Achieve monthly and quarterly sales targets.

Relationship Management

• Build long-term relationships with clients.
• Maintain regular communication with existing customers.

Market Research

• Study competitors and industry trends.
• Identify new markets and customer segments.

Documentation & Reporting

• Maintain CRM and sales records.
• Prepare quotations, proposals, and reports.
• Update management on sales activities and progress.

Required Skills

Communication Skills

• Good verbal and written communication
• Presentation and negotiation skills

Sales Skills

• Lead generation
• Convincing and closing ability
• Client handling

Technical Skills

• MS Excel, Word, CRM software
• Email and online meeting tools

Personal Skills

• Self-motivated
• Target-oriented
• Problem-solving mindset
• Confidence and professionalism

Educational Qualification

• Bachelor’s degree in:
• Business Administration
• Marketing
• Commerce
• Management
• Or related field

Experience Requirements

Fresher BDE

• 0–1 year experience
• Internship or sales exposure preferred

Experienced BDE

• 1–5 years in sales/business development
• Industry-specific experience preferred

KPIs / Performance Metrics

• Number of leads generated
• Conversion rate
• Revenue achieved
• Client retention
• Meetings scheduled
• Monthly sales targets

Example: BDE basic role in short

• Contact manufacturers and importers
• Explain certification requirements
• Generate BIS/CRS/EPR/WPC project leads
• Coordinate with technical teams
• Send quotations and proposals
• Follow up for documentation and payments
• Maintain corporate client relationships