Digital Marketing Executive

Job SummaryWe are looking for a dynamic and result-oriented Digital Marketing Executive to develop, implement, and manage online marketing campaigns. The candidate will be responsible for increasing brand awareness, generating leads, and improving the company's digital presence across various platforms.

• Key ResponsibilitiesPlan and execute digital marketing campaigns across Google, social media, email, and other digital channels.
• Manage and optimize SEO, SEM, PPC, and social media marketing activities.
• Create and publish engaging content for websites, blogs, and social media platforms.
• Monitor website traffic and campaign performance using tools such as Google Analytics.
• Generate quality leads through digital campaigns and marketing initiatives.
• Manage and optimize paid advertising campaigns on Google Ads, Facebook, Instagram, and LinkedIn.
• Coordinate with the sales team to support lead generation and customer acquisition.
• Conduct market research and analyze competitor activities.
• Prepare and present monthly reports on campaign performance and ROI.
• Stay updated with the latest digital marketing trends and best practices.
• Required SkillsKnowledge of SEO, SEM, Google Ads, and social media marketing.
• Experience with Meta Ads, LinkedIn Ads, and email marketing tools.
• Familiarity with Google Analytics and Search Console.
• Strong content writing and communication skills.
• Basic knowledge of graphic design tools such as Canva or Adobe Photoshop is preferred.
• Analytical and problem-solving abilities.
• Ability to manage multiple projects and meet deadlines.