Business Development & Sales Executive

Hse Station Training & Consulting Private Limited
Work from home
₹6,000 - ₹20,000 monthly*

Fixed

₹6,000 - ₹10,000

Average Incentives*

₹10,000

Earning Potential

₹20,000

Full TimeFull Time
Any experienceAny experience
Good (Intermediate / Advanced) EnglishGood (Intermediate / Advanced) English

Job highlights

Urgently hiring

Urgently hiring

31 applicants

31 applicants

Benefits include: Mobile Allowance, Flexible Working Hours

Benefits include: Mobile Allowance, Flexible Working Hours

Job Description

  • Serve as the primary point of contact for our digital marketing agency
  • Review monthly performance reports — SMM, GMB, and SEO — and ensure all KPIs are met
  • Maintain a KPI dashboard (Google Sheets or Excel) tracking posts, reach, engagement, GMB views, keyword rankings, and lead sources
  • Flag underperformance and escalate issues to the agency when deliverables are missed
  • Schedule and participate in quarterly strategy review meetings with the agency
  • Co-create the monthly content calendar in coordination with the agency — plan post themes aligned with course launches, awareness days, student success stories, and seasonal campaigns
  • Provide raw material — student testimonials, certification photos, centre images, event coverage, video clips — to the agency for content production
  • Approve all captions, creatives, hashtags, and posting schedules before publishing
  • Optimize social media profiles (bio, links, highlights, pinned posts) for maximum discoverability
  • Monitor daily engagement across Instagram, Facebook, and LinkedIn
  • Respond to comments, DMs, and inquiries within 24 hours
  • Grow followers organically through strategic content, collaborations, and community interaction
  • Track post-level performance (reach, engagement rate, saves, shares) and optimize future content accordingly
  • Experiment with Reels, Stories, Carousels, and Live sessions to boost visibility
  • Own the SEO roadmap for hsestation.com in coordination with the agency
  • Track monthly keyword rankings for all 12 contracted keywords and report movement
  • Perform basic on-page SEO audits — meta titles, descriptions, headers, alt tags, URL structures
  • Write and publish 1–2 SEO-optimized blog articles per month targeting high-intent keywords (e.g., "NEBOSH course in India", "HSE diploma fees", "safety officer course online")
  • Coordinate with the agency on off-page SEO — backlink building, directory submissions, citation creation
  • Monitor Google Search Console for indexing issues, crawl errors, and core web vitals
  • Track organic traffic trends using Google Analytics and suggest content improvements
  • Ensure technical SEO basics are in place — sitemap, robots.txt, canonical tags, schema markup
  • Perform competitor keyword analysis to identify new ranking opportunities
  • Own the entire lead follow-up process from inquiry to enrollment
  • Receive leads from all sources — Instagram DMs, Facebook Messenger, GMB calls, website contact forms, WhatsApp group inquiries, email queries
  • Respond to every lead within 1 hour during business hours (set up auto-replies for after-hours)
  • Maintain a Lead Tracker Sheet with columns for:
  • Lead Name
  • Source (Instagram / GMB / Website / WhatsApp / Referral)
  • Course Interested
  • Date of First Contact
  • Follow-up History (dates & notes)
  • Status (New / Following Up / Warm / Enrolled / Lost)
  • Enrolled? (Yes/No)
  • Revenue Generated
  • Conduct follow-up calls and WhatsApp messages — at least 3 touchpoints per lead
  • Send course brochures, fee structures, and batch schedules promptly
  • Handle objections (fees, timing, course relevance) with prepared responses
  • Share student success stories and placement records to build trust
  • Close enrollments and hand over to the academic team for onboarding
  • Report weekly lead conversion rate and cost-per-lead to the founder

Job role

Department
DepartmentMarketing / Brand / Digital Marketing
Role / Category
Role / CategoryDigital Marketing
Employment type
Employment typeFull Time
Shift
ShiftDay Shift

Job requirements

Experience
ExperienceAny experience
Education
EducationGraduate
Skills
SkillsSocial Media Marketing, Digital marketing, Canva, Internet Marketing, Lead qualification, Lead conversion, Facebook ads, Social media content marketing, Facebook and Google ads, Social media paid advertising, Online marketing, Leads nurturing, Lead nurturing, Social media advertising, Social marketing
English level
English levelGood (Intermediate / Advanced) English
Regional language
Regional languageFluent in speaking Hindi
Assets
AssetsComputer/Laptop Ownership
Degree/ Specialisation
Degree/ SpecialisationAny B.Sc, Any B.Voc, Any M.Sc, Any B.Ed, Any BCA, Any M.Voc, Any BE/B.Tech, Any MBA, Any Bachelor (Atleast one)
Age limit
Age limit18 - 45 years
Gender
GenderAny gender

About company

Name
NameHse Station Training & Consulting Private Limited
Address
AddressJankipuram Extension, Lucknow, Uttar Pradesh, India
Job posted by Hse Station Training & Consulting Private Limited

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You can expect a minimum salary of 6,000 INR and can go up to 20,000 INR. The salary offered will depend on your skills, experience and performance in the interview.

The candidate should have completed Graduate degree and people who have 0 to 31 years are eligible to apply for this job. You can apply for more jobs in Lucknow to get hired quickly.

The candidate should have Good (Intermediate / Advanced) English skills and sound communication skills for this job.

Both Male and Female candidates can apply for this job.

Yes, it's a work from home job and can be done online. You can explore and apply for other work from home jobs in Lucknow at apna.

No work-related deposit needs to be made during your employment with the company.

Go to the apna app and apply for this job. Click on the apply button and call HR directly to schedule your interview.

The last date to apply for this job is 30 Jun 2026. For more details, download apna app and find Work from Home jobs in Lucknow . Through apna, you can find jobs in 64 cities across India. Join NOW!