Product & Sales Trainer

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We take pride to introduce ourselves as AFRICRUIT A business consulting firm engaged in providing permanent hiring solutions to clients across various industries in India and Abroad. We expertise in recruitment of manpower at managerial and above roles across all domains and functions through our office established in India.

Please refer our website www.africruit.in for furthermore information about our business & services.

We are currently hiring a Quality Cum Product & Sales Trainer for one of our leading client offering SaaS-based Accounting Automation solutions globally. Drafted below are the details for the same.

Role Overview

The QA cum Product & Sales Trainer will play a critical role in ensuring high-quality customer interactions, strengthening product understanding, and driving sales performance. This role acts as a bridge between Quality Assurance, Product, and Sales teams to enhance conversion rates, improve customer experience, and enable continuous team development.

Key Responsibilities

1. Quality Assurance (QA)

·      Monitor and audit sales calls, demos, and customer interactions

·      Evaluate performance against defined quality benchmarks and compliance standards

·      Maintain QA scorecards and provide structured, actionable feedback

·      Identify recurring gaps in sales conversations and recommend improvements

·      Ensure adherence to scripts, processes, and company guidelines

2. Sales Training & Enablement

·      Conduct onboarding and induction training for new sales team members

·      Deliver ongoing training programs covering: 

Sales pitch and storytelling

Objection handling techniques

Closing strategies

·      Conduct mock calls, role plays, and live coaching sessions

·      Drive improvement in conversion metrics (Demo to Sales)

·      Support underperforming team members through structured coaching and performance improvement plans (PIP)

3. Product Training & Knowledge Management

·      Develop a strong understanding of the product and its use cases

·      Train sales teams on:

Product features and benefits

Customer scenarios and workflows

Competitive positioning

·      Create and maintain training materials, FAQs, and knowledge base documentation

·      Act as a liaison between Product and Sales teams for updates and knowledge dissemination

4. Performance Improvement & Coaching

·      Conduct one-on-one coaching sessions with team members

·      Identify skill gaps through QA audits and performance data

·      Track and improve key metrics such as:

Call quality

Customer engagement

Sales conversion rates

·      Foster a culture of continuous learning and improvement

5. Reporting & Insights

·      Prepare weekly and monthly reports on QA performance and training effectiveness

·      Analyze trends including: o Funnel drop-off points

·      Common objections

·      Customer feedback patterns

·      Share actionable insights with management for strategic decision-making

 6. Process Improvement & Collaboration

·      Collaborate with Sales Managers and Product teams to improve processes

·      Design and refine SOPs, scripts, and training frameworks

·      Ensure smooth rollout of new product features, updates, and campaigns

·      Continuously enhance QA and training methodologies

✨ Be part of a fast-growing global SaaS journey. Share your profile at disha@africruit.in