Social Media Executive

1.      Develop, plan, and execute social media strategies across platforms (Instagram, Facebook, LinkedIn, YouTube, Twitter, etc.)

2.      Create engaging content including posts, reels, stories, videos, and graphics in coordination with the design team

3.      Plan and execute digital marketing campaigns across Google, Meta, and social media platforms

4.      Manage and optimize PPC campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.)

5.      Manage Marketplace accounts (Amazon, Flipkart, Meesho etc)

6.      Handle social media management including content planning, posting, and engagement

7.      Optimize website content for SEO and improve search engine rankings

8.      Track and analyze campaign performance using analytics tools

9.      Generate monthly performance reports and insights

10.  Coordinate with creative and content teams for marketing materials

11.  Handle email marketing and automation campaigns

12.  Monitor trends and implement new digital marketing strategies

13.  Manage influencer marketing and affiliate partnerships

14.  Support influencer collaborations and brand promotions

15.  Respond to comments, messages, and inquiries across platforms

16.  Track industry trends and competitor activities to enhance content quality