E-Commerce Manager

We are an established perfume-based home care manufacturing company expanding our footprint into the B2C sector. We are seeking an entrepreneurial, agile, and result-oriented **E-commerce Growth & Operations Manager** to launch, manage, and scale our brand across major marketplaces (Amazon, Flipkart, Meesho) and our own D2C website.

Key Responsibilities

**1. Marketplace Management (Amazon, Flipkart, Meesho)**

* Handle end-to-end account management, including product listings, cataloging, inventory health, and pricing strategies.

* Optimize product titles, bullet points, descriptions, and backend keywords to maximize organic search visibility (SEO).

* Monitor account health, buy-box ownership, and resolve any listing suppression or policy violation issues.

**2. D2C Website & Performance Marketing (Google & Meta Ads)**

* Oversee the daily operations of our brand website (Shopify/WooCommerce), ensuring a seamless user experience.

* Plan, execute, and optimize paid ad campaigns on **Meta (Facebook/Instagram)** and **Google Ads** to drive profitable traffic and conversions.

* Manage the marketing budget efficiently to achieve a healthy Return on Ad Spend (ROAS) and lower Customer Acquisition Cost (CAC).

**3. Supply Chain & Operations Coordination**

* Collaborate with the manufacturing/warehouse team to ensure optimum inventory levels for e-commerce channels (FBA, Flipkart Assured, Meesho fulfillment, and self-ship).

* Monitor order processing, packaging standards (ensuring the premium feel of perfume products), and timely dispatch to minimize returns and RTO (Return to Origin).

**4. Data Analytics & Reporting**

* Track and analyze daily, weekly, and monthly sales, traffic, conversion rates, and ad spend performance.

* Provide actionable insights to management regarding top-performing SKUs, market trends, and competitor behavior.