Deputy General Manager - Container Marketing

Deputy General Manager - Container Marketing

Responsibilities

Opportunity Identification:

Proactively identify and engage potential customers for the container terminal, showcasing the port's services and capabilities to expand the client base.

Brand Management:

Run industry-specific marketing campaigns, ensuring brand consistency and enhancing the company's image through strategic content.

Sales Management:

Meet or exceed the budgeted targets for container terminal volume and revenue, contributing to the port's financial success.

Market Intelligence:

Analyze competitors to identify business growth opportunities and leverage insights to influence customer decisions positively.

Contract Management:

Transform leads and opportunities into contracts by preparing competitive commercial offers, negotiating with customers, and finalizing new business agreements. Re-negotiate existing contracts to include more favorable terms and conditions that align with both the port's and customers' needs.

Customer Service:

Address customer inquiries related to operations, finance, or other areas, ensuring a high level of satisfaction and service.

Stakeholder Engagement:

Cultivate and maintain relationships with BCOs, CHAs, vessel agents, and cargo suppliers to drive business growth and expand the port's network.

Operational Procedures Guidance:

Educate customers on Terminal Operating Systems (TOS) and customs procedures to facilitate seamless operations at the Exim yard and Direct Port Delivery (DPD).

DPD Promotion:

Regularly communicate the benefits of DPD clearance from the port to customers, aiming to increase revenue and market share at the DPD facility.

Accounts Receivable Management:

Monitor and ensure the collection of all pending dues from customers as per contractual agreements.

Digital Mindset:

Keep up with digital and AI advancements to enhance business and maintain competitiveness.

Team Development:

Promote a respectful and safe workplace, lead collaborative and productive teams, and mentor for growth and success.

Key Stakeholders - Internal:

CEO - Ports, Head - Business Development - Container Terminal, Other Departments - HoDs, Direct reportees

Key Stakeholders - External:

Prospective clients, government and regulatory bodies, Trade groups, Comptetiors

Qualifications