Sales Engineer

Solar Sales EngineerJob Title: Solar Sales Engineer

Department: Sales & Business Development

Location: [City/State]

Employment Type: Full-Time

Experience: 2–6 Years (Solar Industry Preferred)

Job SummaryWe are looking for a motivated and technically competent Solar Sales Engineer to drive sales of rooftop solar PV systems, commercial and industrial (C&I) solar projects, and renewable energy solutions. The ideal candidate should have strong technical knowledge of solar power systems along with excellent sales, customer relationship, and project coordination skills.

• Key ResponsibilitiesIdentify and develop new business opportunities in residential, commercial, and industrial sectors.
• Generate leads through networking, referrals, field visits, and digital platforms.
• Conduct customer meetings to understand energy requirements.
• Perform preliminary site surveys and collect technical information.
• Design preliminary solar PV system proposals and estimate project capacity.
• Prepare techno-commercial proposals, quotations, and ROI analysis.
• Explain system performance, financial benefits, subsidies, and net-metering policies.
• Negotiate commercial terms and close sales.
• Coordinate with engineering, procurement, and installation teams for smooth project execution.
• Maintain customer relationships throughout the project lifecycle.
• Track sales pipeline using CRM software.
• Meet monthly and quarterly sales targets.
• Stay updated on solar technologies, government policies, and market trends.
• Represent the company at exhibitions, seminars, and customer events.
• Required QualificationsBachelor's Degree in Electrical Engineering, Mechanical Engineering, Energy Engineering, or related field.
• Diploma holders with relevant solar sales experience may also be considered.
• Experience2–6 years of experience in solar EPC, rooftop solar, renewable energy, or electrical equipment sales.
• Experience in C&I solar sales is preferred.
• Knowledge of government solar schemes and net-metering regulations is an advantage.
• Technical SkillsSolar PV system design fundamentals.
• Basic knowledge of PVsyst, Helioscope, or similar design software.
• Understanding of electrical drawings and single-line diagrams (SLDs).
• Ability to perform energy consumption analysis.
• Microsoft Excel, PowerPoint, and CRM software proficiency.
• Knowledge of inverter, module, battery, and mounting system technologies.
• Sales SkillsLead generation and prospecting.
• Consultative selling.
• Proposal preparation.
• Negotiation and closing.
• Customer relationship management.
• Presentation and communication skills.
• Key CompetenciesStrong interpersonal skills
• Technical aptitude
• Problem-solving ability
• Self-motivated and target-oriented
• Team player
• Time management
• Analytical thinking
• Key Performance Indicators (KPIs)Monthly sales revenue
• Installed solar capacity sold (kW/MW)
• Number of qualified leads generated
• Proposal-to-order conversion rate
• Customer satisfaction score
• Gross margin achieved
• Sales pipeline value
• Repeat business and referrals
• CompensationCompetitive fixed salary
• Attractive sales incentives
• Performance bonus
• Travel allowance
• Mobile reimbursement
• Health insurance (as per company policy)
• Preferred CertificationsSolar PV design certification
• Electrical safety certification
• NABCEP certification (preferred for international markets)