Digital Marketing Campaign Activation Specialist

LinkedIn Ads Activation Specialist (Fixed Term Contract - 12 months)

Company Description

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job Description

Location: Bangalore / Gurgaon / Mumbai

This is a Fixed Term Contract role for 12 months.

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team. 

We are seeking a talented and results-driven LinkedIn Ads Activation Specialist to join our team in Mexico. As a key member of our digital marketing group, you will be responsible for building, QA’ing, launching, and optimizing campaigns in LinkedIn Campaign Manager. You will oversee strategies to maximize campaign performance and ensure our marketing initiatives drive engagement and growth. 

If you are passionate about digital marketing and ready to take on the challenge of activating impactful campaigns, we encourage you to apply for this exciting role! 

Key Responsibilities 

• This role focuses on operational excellence, detail, and optimizing performance within established processes. 
• You will execute and optimize paid LinkedIn Ads campaigns against defined briefs, timelines, and performance goals, delivering high-quality work at scale. 
• Demonstrated ability to manage requests with urgency, prioritize effectively, and meet defined turnaround times 
• Manage bidding and pacing to deliver campaigns effectively and hit conversion/booking goals. Share performance insights and recommend data-driven optimizations to the Owned team. 
• Collaborate with cross-functional teams to support execution of growth, lifecycle, and retention campaigns 
• Support high‑volume, recurring campaign execution, ensuring consistent quality across multiple launches 
• Participate in tool evaluation to advance the LinkedIn Ads platform and campaign manager ecosystem 

Qualifications

Basic Qualifications:

• 5+ years of professional experience 
• 2+ years of experience in digital marketing with platform experience including LinkedIn Ads, Google Analytics, Google Ads, Apple Search Ads, and META Ads Manager 

Preferred Qualifications:

• BA/BS Degree 
• Proficiency in digital marketing platforms, including LinkedIn Ads, Google Analytics, Google Ads, Apple Search Ads, and META Ads Manager, with a proven track record of success. 
• Experience in executing, managing, and optimizing growth, lifecycle, or retention marketing campaigns. 
• Strong project management skills, including the ability to manage multiple priorities and meet tight deadlines. 
• Strong attention to detail and operational rigor, with demonstrated experience QA’ing campaigns to ensure accuracy, consistency, and zero critical launch errors. 
• Strong ability to communicate effectively in English, both written and verbally, adapting messaging for various audiences. 

Suggested Skills:

• Campaign activation 
• Digital marketing  
• Digital marketing platforms 
• QA diligence  
• Project management 

Additional Information

India Disability Policy 

LinkedIn is an equal employment opportunity employer offering opportunities to all job seekers, including individuals with disabilities. For more information on our equal opportunity policy, please visit https://legal.linkedin.com/content/dam/legal/Policy_India_EqualOppPWD_9-12-2023.pdf

Global Data Privacy Notice for Job Candidates ​

Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.

Experience Level

Mid Level