Sales Manager

The Sales Manager is responsible for driving subscriber growth, revenue, and market share for broadband (ISP) and IPTV services. This includes managing sales teams, developing go-to-market strategies, building partnerships, and ensuring customer acquisition and retention targets are met.

Key Responsibilities

1. Sales Strategy & Planning

• Develop and execute sales strategies for broadband and IPTV packages.
• Identify target markets (residential, enterprise, bulk connections).
• Analyze competitors, pricing, and market trends to position offerings effectively.

2. Team Management

• Recruit, train, and lead field sales executives and channel partners.
• Set sales targets (daily/weekly/monthly) and monitor performance.
• Motivate teams through incentives, commissions, and performance reviews.

3. Customer Acquisition

• Drive new subscriber growth for fiber broadband and IPTV services.
• Oversee direct sales and indirect sales.
• Ensure strong pipeline management and lead conversion.

4. Channel & Partner Development

• Build and manage relationships.
• Expand distribution network in new and existing areas.

5. Revenue & Target Achievement

• Meet or exceed monthly revenue and subscriber targets.
• Upsell bundled services (Internet + IPTV + OTT packages).
• Monitor ARPU (Average Revenue Per User) and improve profitability.

6. Customer Retention & Experience

• Work with support teams to reduce churn.
• Handle escalated customer complaints related to sales promises or service issues.
• Ensure proper onboarding and installation coordination.

7. Reporting & Analytics

• Track KPIs: subscriber growth, churn rate, conversion rate, ARPU.
• Prepare sales reports and forecasts for senior management.
• Use CRM tools to manage leads and customer data.

Required Skills & Qualifications

Education

• Any Bachelor’s degree.
• MBA preferred (but not mandatory).

Experience

• 4–10 years in telecom/ISP/IPTV/DTH sales.
• Proven experience in managing sales teams and achieving targets.

Core Skills

• Strong understanding of broadband, fiber, and IPTV services.
• Leadership and team management skills.
• Negotiation and relationship-building abilities.
• Data-driven decision-making.
• Familiarity with CRM tools and sales analytics.

Work Environment

• Combination of fieldwork and office-based reporting.
• Frequent travel within assigned territory.
• Interaction with technical, marketing, and customer support teams.