Responsibilities of candidates includes: • Develop strong and innovative digital marketing strategies, using SEO, PPC • drive traffic to company pages and generate interest in company products and services • Create engaging written, graphic, and video content while staying up to date on latest marketing technologies and social media. Job Description Digital marketing executives oversee the online marketing strategy for the organization. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organization’s website. In addition, they engage with the public through social media and ensure visitor flow to digital sites. Digital marketing executives also analyze and report on visitor data and devise new ways to market products. Key Responsibilities Develop and implement social media plan aimed at involving new audiences online, driving engagement with Capability Scotland’s fundraising programme and raising the charity’s profile online. Manage and deliver an online content plan, including the commissioning, production, and quality control of online content relating to fundraising, including audio, video and written content such as blog posts. Manage our fundraising e-communications activity, including the development of an e-newsletter, to ensure these are targeted and meaningful in raising support for our fundraising objectives. Develop and enhance our ability to generate fundraised income from our website and from relevant third party donation websites such as Just Giving or Virgin Money Giving. Manage and continually evolve the organisation’s digital activity across all existing and future platforms ensuring excellent user experience. Promote the importance of digital content across the organisation, encouraging colleagues to make the best use of it in their work, including advising and enabling staff to develop engaging content to enhance our digital presence. Develop relevant policies and guidance around digital communications to ensure a consistent and professional approach. Work closely with the Communications Team and the Retail Team to ensure that the digital communications align with and support Capability Scotland’s wider objectives. Manage relationships with relevant suppliers, ensuring they provide highquality service and value for money. Skills Requirement: Proven experience as a Digital Marketing Executive or similar Excellent understanding of digital concepts and best practice Excellent communication and interpersonal skills Experience in creative content writing Perfect knowledge of web analytic tools BSc\BA in marketing or relevant field Experience in B2C social media, Google Adwords and email campaigns and SEO\SEM

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Bake My Day is aggressively hiring for the job profile of Digital Marketing Head at Kolkata in Baranagar locality. Kindly go through the FAQs below to get all answers related to the given job. 1. How much salary can I expect? Ans. You can expect a minimum salary of 15,000 INR and can go up to 25,000 INR. The salary offered will depend on your skills, experience and performance in the interview. 2. What is the eligibility criteria to apply for this job? Ans. The candidate should have completed Graduate degree and people who have 1 to 31 years are eligible to apply for this job. You can apply for more jobs in Kolkata to get hired quickly. 3. Is there any specific skill required for this job? Ans. The candidate should have Good (Intermediate / Advanced) English skills and sound communication skills for this job. 4. What are the timings of the job and how many working days are there? Ans. It is a Full Time job having timing from 10 AM - 6 PM and will have 7 working days i.e., Monday - Sunday. 5. Is it a work from home job? Ans. No, it’s not a work from home job and can’t be done online. You can explore and apply for other work from home jobs in Kolkata at apna. 6. Are there any charges or deposits required while applying for the role or while joining? Ans. No work-related deposit needs to be made during your employment with the company. 7. How can I apply for this job? Ans. Go to the apna app and apply for this job. Click on the apply button and call HR directly to schedule your interview. 8. What is the last date to apply? Ans. The last date to apply for this job is 13-Apr-2022. For more details, download apna app and find Full Time jobs in Kolkata. Through apna, you can find jobs in 74 cities across India. Join NOW!