A personal loan sales executive is primarily responsible for generating leads, acquiring new customers, and promoting personal loan products offered by a financial institution. Here's a detailed job description:

1.Lead Generation: Actively prospect and generate leads through various channels such as referrals, cold calling, networking events, and digital marketing strategies.

2. Customer Acquisition: Reach out to potential customers to introduce personal loan products, explain their features and benefits, and persuade them to apply for a loan.

3. Sales Presentations: Conduct sales presentations and product demonstrations to educate customers about the loan application process, interest rates, repayment terms, and any associated fees.

4. Needs Assessment: Understand customers' financial needs and goals by conducting thorough assessments and discussions to recommend suitable loan solutions.

5. Relationship Building: Build and maintain strong relationships with customers by providing excellent service, addressing their inquiries promptly, and offering personalized assistance throughout the loan application process.

6. Sales Targets: Meet or exceed sales targets set by the organization by consistently acquiring new customers and achieving loan disbursal goals.

7. Cross-selling: Identify opportunities to cross-sell other financial products and services such as credit cards, insurance, or investment products to customers based on their needs and preferences.

8. Market Research: Stay informed about market trends, competitor offerings, and industry developments to effectively position personal loan products and differentiate them from competitors.

9. Compliance: Ensure compliance with all regulatory requirements, company policies, and industry standards when promoting and selling personal loan products.

10. Documentation: Assist customers with completing loan application forms and gathering required documentation, ensuring accuracy and completeness to facilitate the loan approval process.

11. Follow-up and After-Sales Service: Follow up with customers after loan disbursal to ensure satisfaction, address any concerns, and offer ongoing support as needed.

12. Reporting: Maintain accurate records of sales activities, customer interactions, and sales performance metrics to track progress and provide regular reports to management.

13. Continuous Learning: Stay updated on product knowledge, sales techniques, and industry best practices through training sessions, workshops, and self-study to enhance sales effectiveness.

Overall, personal loan sales executives play a vital role in driving revenue growth for the financial institution by effectively promoting and selling personal loan products while delivering exceptional customer service and adhering to regulatory requirements.